Mountain Source adds ‘Dr. Wool’ to roster of industry veterans

Former SmartWool sock product director joins progressive Rocky Mountain-based sales force

Mountain Source, a premier outdoor recreation and snow sports industry sales agency, today announced the addition of Glenn Buchan to their growing roster of outdoor industry professionals.

Buchan will support Mountain Source and their supplier partners in southwest Colorado, southern Utah and all of New Mexico.

“With his intimate knowledge of product and his superior reputation in the outdoor world, Glenn is an amazing hire for Mountain Source,” said RJ Guiney, managing partner of Mountain Source. “His addition to our growing team will provide us with an exceptional level of experience and service.”

Having worked at SmartWool Corp. since 1996, Buchan is largely credited as one of the original pioneers in the merino wool revolution. His passion and knowledge for the fiber encouraged people to try the product, which resulted in those people becoming wool converts for life.

In the early days when SmartWool employees wore many hats, Buchan held several positions, however in the end, he gravitated toward the product development side of the business. In his latest role as Sock Merchandising director he was critical in building SmartWool's performance sock category by creating the best fitting, most comfortable socks for mountain athletes.

Buchan's work for SmartWool established him as a leading authority on merino wool in the outdoor and snow sports industry and beyond. Because of this, he is referred to by many as “Dr. Wool.”

Buchan's first day is May 1, 2010, and can be reached at, or 970-819-1031.

According to Buchan, he started in the outdoor industry “back when flannel was considered technical clothing,” and his retail career includes stops as shop manager, buyer, owner, and sales representative.

Mountain Source serves more than 400 retailers throughout in Colorado, Utah, Idaho, Montana, Wyoming and New Mexico. Their current supplier partners include Smartwool, Vibram Five Fingers, 5.11 Tactical, Timbuk2, Klean Kanteen, Stansport and Adventure Medical Kits.

For the latest from Mountain Source and their partners, please visit or find us at


Mountain Source adds Bruce Gordon to ‘rep force 2.0’

MountainSource, a premier outdoor recreation and ski industry sales agency, today announced the addition of Bruce Gordon to their growing team. Gordon -- most recently the Director of Sales for Chrome Industries – will oversee the MountainSource territory of Colorado's front more

Mountain Hardwear Adds Industry Veterans to Apparel Team

Mountain Hardwear Adds Industry Veterans to Apparel Team Senior Sportwear PLM and Women’s Design Manager deliver bold energy to Product Team Richmond, Calif. (June 23, 2014) – Mountain Hardwear, creator of performance apparel and equipment that empowers outdoor athletes to live more

Gramicci adds climbing veterans and outdoor expertise to sales team

WESTLAKE VILLAGE, Calif. (May 7, 2007) – Gramicci apparel, a core outdoor brand experiencing consistent growth and positive buyer feedback, today announced it has expanded its U.S. sales force with the addition of climbing devotees Steve Shrednick and his wife Bobbi Bensman, more

Cloudveil Names Industry Veterans to New Sales Positions

Cloudveil, maker of inspired mountain and angling apparel, has named James Samuel to a new position, Director of Global Sales, while Ned Hutchinson assumes North American Sales Management responsibilities. Samuel, who brings over a decade of global sales experience and extensive more

Easton Mountain Products Welcomes Outdoor Industry Veteran

— Easton Mountain Produtcts, a leader in precision-built outdoor equipment, is pleased to announce the addition of John Bercaw to the Easton team. As product manager, Bercaw will be an integral part of product development and will oversee snowshoe, tent and trekking pole product more


SCARPA adds Sean McColl to climbing roster for 2016

Addition of accomplished boulderer, climber and World Cup Competitor reflects SCARPA’s commitment to rock-shoe category. BOULDER, Colo. – As it continues to lead the way forward in rock shoe design and performance, SCARPA will add world-renowned boulderer and climber Sean McColl more

G3 adds to sales, marketing team

Vancouver, B.C. - G3, manufacturer of industry-leading gear for backcountry skiing, recently added new sales representation in the Rocky Mountain territory, as well as expanded marketing support in its Vancouver headquarters. The new Rocky Mountain sales team, X-treme Fun Sales, more

180s Adds Veteran Leadership to Research and Development Team

Baltimore, MD - 180s, a renowned brand committed to creating smart, stylish and versatile outdoor apparel and accessories for men, women and kids, is pleased to announce the addition of two industry veterans to its product development team. Effective immediately Lonnie Drosihn more

Skratch Labs Hires Industry Veteran as Director of Sales

Todd Walton The Walton Works 970.260.9283 Skratch Labs Hires Industry Veteran as Director of Sales Jay Peery joins Skratch Labs as newly appointed Director of Sales Boulder, CO (January 17, 2013) – Skratch Labs announces the hiring of industry veteran more