Kokatat announces sponsorship of Great African Expedition

Anthropologist and modern day African explorer Julian Monroe Fisher is preparing for the second phase of the 2012-16 Great African Expedition, an ethnographical research project deep into the heart of Africa.

ARCATA, CALIFORNIA, Nov 20, 2012 - Anthropologist and modern day African explorer Julian Monroe Fisher is preparing for the second phase of the 2012-16 Great African Expedition, an ethnographical research project deep into the heart of Africa.

Kokatat has supplied Fisher with its GORE-TEX® Paclite Anorak and Guide PFD for the circumnavigation of Lake Albert and Lake Victoria. Throughout the expedition Fisher will use Kokatat’s quick drying and multi-purpose Destination apparel.

“Our stated objectives dictate that we will be contributing to a better understanding of other cultures while minimizing our carbon imprint on the environment,” said Fisher. “When we started discussing gear needs for The 2012-16 Great African Expedition, it was not just the quality and durability of the Kokatat brand that stood out it was also the core values of the company that got our attention. I mean man alive; these guys have been around for over forty years. They were an established green company long before it was cool to be one. We could not have found a better green partner than the folks at Kokatat.”

Fisher will conduct a 21st century ethnographical documentation following the African expeditionary routes of the famed Victorian explorers. His objective is to compare the 19th century documentation of the tribal kingdoms along the rivers and lakes gathered by the Victorian age explorers with the realities of 21st century Africa.

During phases two and three (scheduled to begin in early 2013), Fisher will travel from Juba, the capital of South Sudan, along the River Nile to Lake Albert in Uganda.

He will then circumnavigate Lake Albert, which borders Uganda and The Democratic Republic of the Congo. Upon successful completion, he will circumnavigate Lake Victoria, the largest tropical lake in the world and the third largest freshwater lake in the world.

During the journey, Fisher will implore the use of kayaks, dugout canoes, camels, donkeys, horses, feluccas, ferryboats and travel on foot. The second phase of the Great African Expedition is slated to begin on January 7, 2013 in South Sudan.

Julian Monroe Fisher is an anthropologist, explorer, published author, ethnographical documentary filmmaker, a Fellow of The Royal Geographical Society in London and an International Fellow of The Explorers Club in New York City.

To learn more about this expedition, visit the project website. For details on this and other expeditions Kokatat supports visit http://www.kokatat.com/expeditions.

About Kokatat Inc.:

Celebrating over 40 years of innovation, Kokatat is an independently operated, US manufacturer of technical apparel and accessories for water sports. Handcrafted in Arcata, California, Kokatat employees are focused on building the finest functional product for people who work and play on water. Our gear is designed for paddlers, by paddlers, ensuring a safe and enjoyable experience on the water all year long and in all weather conditions. Into the water with Kokatat! Please visit www.kokatat.comand follow Kokatat on Facebook and Twitter “@kokatat”.

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