Katadyn Introduces MyBottle – and MyBottle Microsite

Katadyn's NEW MyBottle Purifier and Microfilter bottles are now available at retail and online. Plus check out the MyBottle microsite at www.katadynmybottle.com.
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Minneapolis, MN (May 2010) – Katadyn's NEW MyBottle Purifier and Microfilter bottles are now available. The MyBottle is the next generation of Katadyn's best-selling personal water bottle technology (Exstream). It combines a great looking new shape, easier water flow and, most important, a straw allows the owner to use it as a multifunctional everyday water bottle. Like its predecessor, the MyBottle is the only EPA-registered water purifier bottle available. It's lightweight, easy to use and unlike UV systems, MyBottle performs in nearly all water conditions. It's the best solution for worldwide hiking, travel and backpacking.

Katadyn is also introducing a new microsite – www.katadynmybottle.com. Here consumers will find more information about the MyBottle as well as water information and games. You can even set a Drink Alarm for reminders to drink water and stay hydrated.

"The MyBottle builds on Katadyn's trusted technology with a better design and features like a flip-up mouthpiece, carry loop, and straw for when you're drinking treated water", says Shawn Hostetter, Vice President of Sales for Katadyn North America. "Not only does the MyBottle give you the freedom to drink virtually any water, but the technology is EPA-registered and the bottle is BPA-free."

Katadyn's EPA-registered technology has three components: the Virustat cartridge to remove viruses and bacteria, a cyst filter that removes Giardia and Cryptosporidium, and a Carbon Pre/Post Filter that reduces chemicals and improves water taste. To use the Katadyn MyBottle, just fill the bottle, insert the filter, gently squeeze the bottle and drink from the mouthpiece. Very simply - dip and sip!

Other advantages of the Katadyn MyBottle include:
· The Katadyn MyBottle removes particles and dirt from water
· The Katadyn MyBottle includes carbon to make water taste better
· The Katadyn MyBottle can be used as a water bottle, filter or purifier
· The Katadyn MyBottle requires NO batteries and performs anywhere

The Katadyn MyBottle is now available at outdoor retailers nationwide. The Katadyn MyBottle Purifier retails for $50, MyBottle Microfilter retails for $40. Please visit www.katadynmybottle.com for more information on the MyBottle and visit our website (www.katadyn.us) for more information on Katadyn.

Contact: Kristin Bendt
Katadyn North America