Jonathan Paul® Fitovers Eyewear Takes a Bold Step Forward with the Launch of its Brand-New Website

fitovers.com sees a complete redesign in alignment with Jonathan Paul's new brand direction
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PLAINVILLE, Mass. - February 20, 2018 

Fitovers

Jonathan Paul® Eyewear, the originator of the fitovers eyewear category, kicks of 2018 with the launch of its brand-new website.

Featuring enriched branded content and product information as well as a new and improved shopping experience to service the brands’ global consumer base, the new fitovers.com site is a bold step forward for the Jonathan Paul brand. Cleanly merchandised product collections are complemented with rich product and lifestyle imagery representative of the brand’s new direction in servicing both the fashion-conscious and functional outdoor consumer.

Founded over 20 years ago in Australia as a solution to the intense Australian sun, Jonathan Paul® Fitovers has built a reputation for comfortable, affordable, quality fitover sunglasses. Their fashionable and functional styles give prescription eyewear users the optical versatility and on-the-go lifestyle performance they need to support their everyday lives.

To learn more about the Jonathan Paul Fitovers Eyewear brand and to check out their complete collection of products, please visit fitovers.com.

About Jonathan Paul® Fitovers Eyewear

Founded over 20 years ago in Australia, Jonathan Paul® Fitovers Eyewear originated as a solution to the intense Australian sun. Effective, comfortable, and affordable, this revolutionary new fashionable and functional fit over sunglass with its innovative wrap-around styling quickly caught on. Delivering optical versatility and on-the-go, lifestyle performance, JPE continues to lead the charge in the fitovers category, delivering best-in-class optical performance and frame designs to service prescription eyewear users and their versatile lifestyles. For more information about Jonathan Paul Fitovers Eyewear, please visit fitovers.com. Jonathan Paul is part of the Hilco Vision portfolio of brands.



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Jonathan Paul Fitovers Eyewear

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