Interbike Adjusts Official Show Hours for 2011 OutDoor Demo and Expo

The second day of OutDoor Demo will open an hour earlier, the first day of the Expo the new street level portion of the show will open at 8:00 a.m., and the last day of the Expo will close two hours earlier.
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Interbike Adjusts Official Show Hours for 2011 OutDoor Demo and Expo

San Juan Capistrano, Calif. - August 18, 2011 - As members of the cycling industry make plans to attend Interbike and the OutDoor Demo this September, Interbike wants to point out some key changes to the show's hours. The second day of OutDoor Demo will open an hour earlier, the first day of the Expo the new street level portion of the show will open at 8:00 a.m., and the last day of the Expo will close two hours earlier.

Opening OutDoor Demo one hour earlier will give early risers a head start to Interbike's busiest demo day during the cooler morning hours. This year, registration is located inside the new street level section of the show. Opening that portion of the show an hour earlier on the first day will give showgoers a chance pick up their badges early and peruse the new level. The decision to close two hours earlier on the last day of the Expo follows months of feedback from and collaboration with members of the industry to make the last day more effective and efficient for all.

The show hours are as follows:

Interbike OutDoor Demo

Bootleg Canyon, Boulder City, Nev.

Monday, September 12 9 a.m. - 5 p.m.

Tuesday, September 13 8 a.m. - 5 p.m.

Interbike International Bicycle Expo

Sands Convention Center, Las Vegas

Wednesday, September 14 Street level opens at 8 a.m.

Upper level opens at 9 a.m.

Show closes at 6 p.m.

Thursday, September 15 9 a.m. - 6 p.m.

Friday, September 16 9 a.m. - 4 p.m.

For more information about exhibiting at or attending either show, please visit www.interbike.com.



About Interbike

The Interbike International Bicycle Expo and OutDoor Demo are the bicycle industry's leading business-to-business events bringing together top manufacturers, retailers, industry advocates and media to conduct the business of cycling. Interbike is a business unit of Nielsen Expositions, the parent company of the Outdoor Retailer (OR) and Health+Fitness Business expos. Nielsen Expositions is a full-service trade show company that creates, markets and produces high-quality expos and educational conferences. Interbike (www.interbike.com) gathers more than 1,100 cycling-related brands and close to 24,000 total attendees annually.

Interbike celebrates 30 years of serving the industry, beginning with OutDoor Demo (September 12-13, 2011 in Boulder City, Nevada), followed by the Interbike Expo, September 14-16 at the Sands Expo and Convention Center in Las Vegas.

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MEDIA CONTACTS:

Maura Lansford, 801.656.0472 x2(wk) / 817.929.8123(cell), mlansford@soarcomm.com

Chip Smith, 801.656.0472 x1(wk)/ 801.597.7515(cell), csmith@soarcomm.com

EUROPEAN MEDIA CONTACT:

Uwe Weissflog, inMotion mar.com, +49(0)714 1913131(wk) / +49(0)170 3164035(cell), uweissflog@inmotionmar.com

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