Headsweats Gets Loud and Proud with Vibrant New Performance Collection

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Headsweats partners with Loudmouth to create a dynamic assortment of new technical headwear

Cincinnati, OH – Headsweats, the leader in performance headwear for athletes, is proud to announce its partnership with the leader in bold and bright lifestyle apparel and accessories, Loudmouth. Debuting to the trade at The Running Event in December 2014 and officially to the public in January 2015, the new Loudmouth Collection will introduce outrageously fun color and pattern options unseen in the technical headwear market to date.

All products in the new Loudmouth collection will feature Headsweats’ proprietary Eventure Woven fabric in a variety of Loudmouth’s signature wild patterns and striking colors. Styles will include Headsweats’ top-selling Supervisor, Performance Podium Hats, Performance Trucker Hats and Performance Headbands, giving athletes more opportunities to express themselves with their headwear.

“We want Headsweats fans to be able to express their unique style while training, racing and during everyday activities,” says Headsweats founder Alan Romick. “The addition of Loudmouth’s patterns and colors to our lineup of performance headwear gives Headsweats fans even more opportunities to stand out above the crowd.”

Loudmouth is known for its bright, patterned clothing that includes everything from collegiate logos and colors to pink flamingos, paisley prints and holiday inspired patterns. Loudmouth’s partnership with Headsweats will allow both companies to offer a more expanded collection of products to an already dedicated fan base, as well as new fans who like to have a little fun expressing their true colors.

“We are very happy to have partnered with industry leader, Headsweats, to produce this new line of high-performance headwear,” says Loudmouth President, Dennis Green. “This collaboration will introduce our brand to a whole different market of endurance athletes while also offering a fun new product to our existing golf customers.”

Headsweats Loudmouth collection can be seen at the upcoming trade shows:

The Running Event in Austin, Texas, December 2 – 5, 2014 – Headsweats booth 1116

PGA Show January 21 – 23, 2015 – Loudmouth booth 4040

Winter Outdoor Retailer in Salt Lake City, Utah, January 21 – 24 – Headsweats booth 38161

The new headwear will be available to consumers on January 2015 at www.headsweats.com and www.Loudmouth.com.

About Headsweats

The leader in performance headwear, Headsweats makes ultra-light, supremely wicking performance headwear that dominates the triathlon, cycling, running and endurance markets. A spirit of innovation and well-developed partnerships, along with unsurpassed customer service, has established Headsweats as a market leader for more than a decade. With a dedication and commitment to cutting-edge materials, innovative designs and the most comfortable, best fitting headwear in the industry, the Headsweats team is constantly looking towards the future of performance headwear. Keep a cool head. www.headsweats.com

About Loudmouth

Founded in 2000, Loudmouth is recognized as a leading brand in outrageous and fun apparel for men and women. The line features bright colors in striking patterns in pants, shorts, shirts, skorts, jackets, belts, snow pants and more, all designed by the founder, Woody! Loudmouth provides personal customer service and quality products that people love to wear. Loudmouth products are sold worldwide at many shops and also available online at www.loudmouth.com.

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