GU Energy Labs Joins Forces with Rebeccah and Laurel Wassner

GU Energy Labs Joins Forces with Rebeccah and Laurel Wassner

Berkeley, CA- GU, the world's leading provider of energy gel announced today that it has added pro triathletes, Rebeccah and Laurel Wassner to their roster of sponsored athletes.

While Rebeccah has won 14 professional triathlon races in the past 2 years including the St. Anthony's, Philadelphia and New York City Triathlons, Laurel is the first cancer survivor to earn status as a professional triathlete and was named 2008 USA Triathlon Pro Rookie of the Year. Together, the Wassner Twins race to raise awareness for young adults affected by cancer by representing the Ulman Cancer Fund, an organization which provides support and resources to young adults affected by cancer.

Brooke Kennedy, Marketing Manager for GU Energy Labs said, “Laurel and Rebeccah are not only two top-tier triathletes, their personal stories are inspirational to all athletes and individuals around the world. They are perfect ambassadors for our brand, and we're excited to support them in what appears to be a very promising 2010 for them.”

“We are honored to be part of GU's elite team of athletes,” commented Rebeccah Wassner. “Nutrition is an integral part of our training and racing.” We rely on GU for great tasting fuel that keeps us energized while we're competing,” added Laurel.
The Wassner twins join a world class team of GU sponsored athletes that includes Ironman World Champions Craig Alexander and Michellie Jones and Xterra World Champions Conrad Stoltz and Melainie McQuaid.

About GU
GU's original Energy Gel was launched in 1994 in Berkeley, CA. To this day, GU remains the market share leader and the premium gel available to endurance athletes, GU's product line is designed to provide athletes with scientifically-proven, performance-tested nutrition. For more information about GU, log onto

About the Wassner Twins
Laurel and Rebeccah Wassner are professional triathletes who live in New York. After surviving Hodgkin's Lymphoma at age 23, Laurel was inspired by her twin sister, Rebeccah, to compete as a professional athlete. Rebeccah's determination and success motivated Laurel to get well and get strong. Today, the Wassner Twins train and race together, and while they race to win, they also compete to raise awareness for other young adults affected by cancer. View their LIVESTRONG video at .



GU Energy Labs Becomes USA Triathlon Official Sponsor

GU Energy Labs, the original sports energy gel provider, today announced a three-year agreement to become the official and exclusive Energy Gel and Chew provider of USA Triathlon. The agreement also appoints GU Energy as an official Silver-Level Sponsor of USA Triathlon. The more

GU Energy Labs and Carmichael Training Systems Announce New Partnershi

In a joint statement today, GU Energy Labs and Carmichael Training Systems announced a new partnership beginning in January 2009. Under the terms of the multi-year agreement, GU will become the Official Nutrition Supplier for Chris Carmichael and Carmichael Training Systems, the more

GU Energy Labs Boosts Sales Force

Blair Clark, one of the outdoor industry’s most respected executives, has joined GU Energy Labs’ executive team as Vice President of Sales. The company also announced today that Jon Parker has been hired as Senior Regional Sales Manager for the East Region and that Laura O’Meara, more

GU Energy Labs Announces 2016 Athlete Roster

GU Energy Labs today announced its stellar lineup of athlete ambassadors – ranging from amateur runners to World Champion triathletes – who demonstrate the importance of performance nutrition and strategic nutritional planning. Some of the athletes highlighting the 2016 roster more

GU Energy Gel Signs Olympic Marathoner

Berkeley, CA – GU Energy Gel is proud to announce that Olympic Marathoner Magdalena Lewy Boulet has entered a long-term sponsorship contract with GU as her exclusive energy gel and sports drink supplier.Magdalena, known as "Chewy Lewy," impressed the running world at the recent more

GU Energy Labs Expands Team with New Staff

Performance-tested nutrition brand, GU Energy Labs, today announced several key additions to their growing team of experts, including Randy Parco as Director of Quality, Sholeh Esmaili-Montoya as Director of Human Resources, Pamela Kennedy as Product Manager, and Celia Santi as more

GU Energy Gel Signs Triathlon Champion Craig Alexander

Berkeley, CA – GU Energy Gel is proud to announce that Craig Alexander, one of the world's best triathletes, has selected GU as his exclusive energy gel supplier.Alexander said, “Just recently I was introduced to GU Energy Gels by a long time advocate of GU, Michellie Jones, more

GU Signs Ironman Powerhouse Mirinda Carfrae

Berkeley, CA- GU Energy Labs is proud to announce that Mirinda Carfrae, one of the most exciting new talents in triathlon today, has selected GU as her exclusive supplier for energy gel and chews. Carfrae joins an elite team of GU athletes - including Melanie McQuaid, Craig more

GU Energy Labs Announces Two New Flavors

GU today announced the release of two dynamic new flavors to its Energy Gel and Roctane Energy Gel product lines.Cucumber Mint Energy Gel carves a new path in the company’s product line, offering a refreshing lightness to the performance-tested formulation of 450mg of amino more