Grand Trunk Appoints Treehouse Communications as Public Relations Agency of Record

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Skokie, IL — (Mar. 19, 2014)Grand Trunk, makers of goods for the road less traveled, enlists Treehouse Communications to elevate brand and product awareness, effective immediately.

“We create products that encourage meaningful experiences through outdoor adventure and purposeful travel, and we needed a partner that could speak credibly and authentically on our behalf,” says Jon Neff, co-founder of Grand Trunk. “Treehouse has strong ties to media and influencers in our target markets, but also occupies the core values of conservation, spending time in the outdoors, and a passion for technical gear.”

Based in Durango, Colo., Treehouse is a boutique public relations agency specializing in the outdoor, snow sports, active fitness and travel markets. Treehouse will develop creative campaigns and strategic action plans designed to build buzz, engage key influencers and secure top-tier media coverage on behalf of Grand Trunk, while supporting the brand's integrated marketing initiatives. 

“We are so excited to represent Grand Trunk and share their story,” states Theresa Blake, president and founder, Treehouse. “Grand Trunk makes possible outdoor adventure and travel to far-flung places that a seldom few ever get to experience. We look forward to helping them achieve their communications goals while empowering others to get outside and explore.” 

For more information about Grand Trunk or the brand’s new production collection for Spring 2014, please visit www.grandtrunkgoods.com or contact theresa@treehousepr.com

About Grand Trunk

Grand Trunk makes goods for the road less traveled, and anyone who values meaningful connections with nature, embracing new cultures, and exploring outdoor adventure. Founded in 2002 by two intrepid entrepreneurs who met while backpacking through Thailand, their shared passion for travel and the authentic outdoor lifestyle inspired Grand Trunk’s first line of travel hammocks. Over the past decade the brand has expanded and evolved to encompass a wide assortment of adventure travel gear and accessories. To view Grand Trunk's complete range of products, please visit www.GrandTrunkGoods.com

About Treehouse Communications

Treehouse specializes in public relations and strategic marketing services ranging from media relations, business writing, brand management, and social media marketing for brands and businesses in the outdoor, active fitness, travel, and snow sports markets. Treehouse has a proven track record for projects requiring strong interpersonal communication skills, self-motivation, dedication, teamwork, and creative problem solving to achieve results for a wide variety of clients. Please visit www.treehousepr.com for more info.

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