Gore and Marmot Mark 35-Year Relationship in 2011

W.L. Gore & Associates and Marmot Mountain, LLC mark their 35th anniversary working together, and Marmot as one of the longest running Gore customers in the outdoor industry.
Author:
Updated:
Original:

Salt Lake City, UT (January 21, 2011) - W.L. Gore & Associates (“Gore,” www.gore-tex.com) and Marmot Mountain, LLC (“Marmot,” http://marmot.com) today mark their 35th anniversary working together, and Marmot as one of the longest running Gore customers in the outdoor industry. A “Climbing Through the Decades” celebration will be held at the Marmot booth (#34037) at Outdoor Retailer Winter Market on Friday, January 21, at 5:00 pm, featuring one of the earliest GORE-TEX® Marmot jackets from Marmot's 1976 line.

Marmot co-founder Eric Reynolds became one of the first in the U.S. to see a new concept in outdoor performance fabrication: the GORE-TEX® brand, when he met Joe Tanner of W.L. Gore & Associates, Inc. in Elkton, Maryland in 1976. After creating a successful line of sleeping bags with GORE-TEX® fabric, the Marmot team immediately changed everything in the line to GORE-TEX fabrications, including the down garments and many sleeping bags.

“It has been a pleasure working and evolving with a company like Marmot over the decades that is dedicated to creating the highest-quality outdoor performance gear,” said Yvonne Erickson, fabrics marketing leader at Gore. “We have watched Marmot grow from a small company in the early ‘70s to now being distributed in 47 countries worldwide.”

Today, Marmot offers numerous styles of outerwear and accessories with Gore technologies, ranging from GORE-TEX® Paclite, GORE-TEX® Pro Shell, GORE-TEX® Performance Shell and WINDSTOPPER® products.

“Marmot is one the longest running Gore customers in the global outdoor market,” said Jordan Campbell, Public Relations Manager for Marmot. “Our partnership has been fundamental to our growth as a company and has allowed us to offer the highest level of performance products to our customers. We're honored to partner with Gore and look forward to continuing our long relationship together.”

35th Anniversary Celebration Event Information

Climbing Through the Decades: Celebrating 35 Years of Marmot and Gore

Date: January 21, 2011 (Day 2)

Time: 5 - 6 pm

Description: Join us to raise your glass as Marmot and Gore celebrate their years climbing together. Check out an early Marmot jacket with GORE-TEX® brand technology and take home your own commemorative glass. After you have a beer, that is.
Exhibitor name: Marmot

Booth # 34047

About W. L. Gore & Associates:
Perhaps best known for its consumer products like GORE-TEX fabric and ELIXIR guitar strings, Gore is a leading manufacturer of thousands of advanced technology products for the electronics, industrial, fabrics and medical markets. The company is headquartered in Newark, Delaware, and employs approximately 8000 associates in 45 facilities throughout the world. For more information about W. L. Gore & Associates, Inc. and GORE products, call 1-800-431-GORE or visit www.gore-tex.com.



About Marmot:
Marmot Mountain, LLC is an award-winning, globally distributed brand of high-performance, technical clothing, apparel and equipment. Since 1974, Marmot products have been worn by climbers, skiers, mountaineers and adventurers world-wide. Marmot works with professional mountain guides, world-class athletes and expeditions—pushing the limits of product innovation and technology—pioneering what is possible in the most extreme environments on earth. For more information visit www.marmot.com

###

GORE, GORE-TEX, are designs and trademarks of W. L. Gore & Associates, Inc.© 2010 W. L. Gore & Associates, Inc., 295 Blue Ball Rd., Elkton, Maryland, 800-431-GORE, gore-tex.com.

Related

“Team GORE-TEX®” Racing Team Closes All-Time Best Season

(ELKTON, Md.) – December 1, 2010 – Team GORE-TEX, W.L. Gore & Associates' sponsored adventure racing team (www.gore-tex.com/teamgoretex), closes its 2010 racing season on a high note with its best record to date. Season highlights include a first-place win at the GORE-TEX® ...read more

Gore Presents New, High Performance GORE-TEX® Active Shell Laminate

Extremely breathable and lightweight: Gore presents its new, high performance GORE-TEX® Active Shell Laminate (ELKTON, Md.)– October 27, 2010 - With the launch of its new GORE-TEX® Active Shell Laminate for autumn/winter 2011/2012 collections, W.L. Gore & Associates, leader ...read more

Mountech Receives Marmot’s 2011 ‘Distributor of the Year’ Award

Santa Rosa, CA: Mountech, a distributor of outdoor apparel, equipment and footwear headquartered in Moscow, Russia, recently received Marmot's 2011 ‘Distributor of the Year' award at the company's international sales meeting. This new, annual award is given to Marmot's top ...read more

POW Gloves to partner with GORE-TEX® Brand for 2011

Seattle, Wash (November 10, 2010) – POW Gloves is pleased to announce a partnership with W.L. Gore & Associates to use GORE-TEX® and WINDSTOPPER® brand technologies. POW Gloves will kick-off this new partnership with the launch of its 2011-12 winter lineup, where the GORE-TEX® ...read more

Marmot Merchandising Marks A Decade of Service

Santa Rosa, CA USA – (April 17, 2006) Marmot is entering a decade of vendor merchandising support and service, the longest-standing continuous merchandising effort in the outdoor industry. Marmot fields five full-time merchandisers in North America. This team implements ...read more

Marmot Plasma 15 wins Outside’s 2011 ‘Gear of the Year’ Award

Santa Rosa, (CA): Marmot Mountain, LLC has just won Outside magazine's 2011 “Gear of the Year” award for the Plasma 15 goose down sleeping bag ($469). Marmot's new 900-fill ultra light bag, which was “torture tested” by Outside editors over several months, received a ...read more

Armada and Gore Expand Relationship to Include Gloves for Winter 2013

W. L. Gore & Associates (“Gore”), inventor of GORE-TEX® high performance fabric technologies, and Armada (www.armadaskis.com), the premier rider-owned, rider-driven independent ski company, today announced the expansion of their partnership to include a full range of snow sports ...read more

W.L. Gore & Associates Marks 12th Year As One Of Nation's Best

W. L. Gore & Associates, Inc., maker of GORE-TEX® fabric and thousands of other innovative products, today announced it has earned a position on FORTUNE magazine's annual list of the “100 Best Companies to Work For” for the 12th consecutive year. Gore is ranked No. 15. The ...read more

Gore and REI Present Dressing for the Outdoors Women's Workshops

W.L. Gore & Associates, inventor of GORE-TEX® and WINDSTOPPER® fabrics, announces today it's teaming up with REI and many of their premiere outdoor partner brands to deliver a fun and informative Dressing for the Outdoors Workshop Series at twenty REI stores across the country ...read more