Good To-Go Expands Staff & Sales Force to Address Growing Demand

Author:
Publish date:

{Kittery, ME} - Since launching the brand in March, Good To-Go has steadily gained momentum and is converting new fans from the over-salted pre-packaged trail food of the past to its dehydrated gourmet meals. With initial efforts focused on its home territory of New England, demand has grown across the U.S. and internationally for this already award-winning brand. 

“The Outdoor Retailer Summer Market Show was just a phenomenal experience for us,” said acclaimed chef and co-founder of Good To-Go, Jennifer Scism. “We won the industry’s most coveted award for our Thai Curry, Backpacker’s Editors’ Choice; teamed up with the respected Jetboil team to cook our meals at the show; and had the opportunity to meet with dozens of buyers and media. We couldn’t have planned a better introduction to the market.” 

With increased demand for product comes the need to build a solid team of sales, marketing, and operations professionals. 

IN-HOUSE TEAM

Amanda Arloro, Assistant Cook. Amanda works side-by-side with chef Jennifer researching, prepping and preparing meals. Her 20+ years of experience in the food service industry coupled with a season as a Trucker/Storehouse Keeper for the AMC gives her a unique perspective as she approaches each recipe. 

Emilie Chatelain, Marketing and Sales Coordinator. For the past nine years, Emilie has worked as a retail manager and visual merchandiser for brands like REI, EMS and Athleta. She comes to Good To-Go with a knowledge base of what’s important to both customers and retail partners. Emilie is responsible for the brand’s social media and marketing campaigns, ambassadors and events. emilie@goodto-go.com

Kate Newport, Office Assistant. Former small business owner and administrative assistant, Kate is keeping the Good To-Go office in-line and organized. kate@goodto-go.com

Jean Rowe, Bookkeeper. With 30+ years as a bookkeeper and accounting professional, Jean is ensuring Good To-Go’s books are in order and everyone is paying and getting paid on time. 

SALES TEAM

Opening new accounts, providing spectacular service to existing accounts and spreading the good word, the following sales agencies are representing Good To-Go across the US. 

New England - Whitney Outdoor Group, Peter Whitney, 207-776-316 or pwhitney@whitgroup.com

Pacific Northwest - Momentum Outdoor Sales LLC, Rob Scott, 503-819-1379 or momentumoutdoor@gmail.com

TOLA - Exclusive Sports, Inc, Mark Hollingsworth, 512-736-7927 or bigmark1@swbell.net

SUPPORT TEAM

Haigh + Martino, a Portsmouth, NH-based advertising and design agency known for combining smart strategy with high-level creative work, has spent the past year developing Good To-Go’s visual imagery. From designing a responsive retail website to impactful collateral materials, Kristy, Dylan and their team have delivered a professional looking brand image that reflects Good To-Go’s unique niche in the market while representing the brand’s connection to Maine. 

Revolution House Media, started by Kate Ketschek, has been working to launch Good To-Go to the outdoor consumer and retailer markets. Focusing on brand voice, editorial placement, and strategic partnerships, Revolution House Media has helped catapult Good To-Go into a national brand. 

Good To-Go’s mission is to create real food for real adventure. With four lightweight gourmet meals in production, including the award-winning Thai Curry, Herbed Mushroom Risotto, Smoked Three Bean Chili and Classic Marinara, Good To-Go can be found online at www.goodto-go.com and at outdoor specialty stores including EMS, Outdoor Gear Exchange and Kittery Trading Post. For sales inquiries, please contact David Koorits, david@goodto-go.com or 603-828-9097. For media inquiries, Kate Ketschek, kate@revolutionhousemedia.com or 603-828-1050.

Related