Go Lite Footwear Signs Distributor for Australia and New Zealand

Go Lite Footwear Signs Distributor for Australia and New Zealand
Author:
Updated:
Original:

FOR IMMEDIATE RELEASE

GoLite Footwear Signs Distributor for Australia and New Zealand

Newmarket, NH, November 11, 2010 – GoLite Footwear announced today that Pacific Leisure (Australia) Pty Ltd will be the exclusive distributor for the Australia and New Zealand markets.

Beginning in Spring 2011, Pacific Leisure will sell the full line of GoLite Footwear to retailers across the region. This strategic partnership will help to drive international expansion of the GoLite Footwear brand, which is currently sold in the US and Canada.

A division of Ossia Group, the leading distributor of lifestyle and sporting goods in Asia, Pacific Leisure brings more than 15 years of experience distributing brands in this market. They were initially responsible for building the Prince tennis, Rollerblade and Nordica ski brands and are credited with establishing the Merrell and Mizuno footwear brands in this region.

Pacific Leisure currently distributes products for several global brands including, Umbro (soccer gear), and 7 for All Mankind premium denim and apparel as well as their own brand of swimwear, Spank.

“With their strong track record of building brands and extensive knowledge of the outdoor channel, they were a natural choice to lead the strategic growth of GoLite Footwear in this market and continuing our growth as a global brand. We are excited about our partnership with Pacific Leisure and look forward to working with their team”, says Scott Briggs, President of New England Footwear, parent company for GoLite Footwear.



Related

Go Lite Footwear Announces Partnership with GECKO Organization

FOR IMMEDIATE RELEASEGoLite Footwear Announces Partnership with GECKO OrganizationNon-profit aims to help kids experience nature in a meaningful wayOfficial Announcement to be made at OR Show, Jan 20, 2pm, Booth #30135WJanuary 4, 2011, Newmarket, NH – GoLite Footwear will be ...read more

New England Footwear signs with Fred Gale agency

New England Footwear signs with Fred Gale AgencyDecember 8, 2010 – Newmarket, NH – New England Footwear is pleased to announce the appointment of the Fred Gale Inc. agency to represent the GoLite Footwear brand. Fred will be responsible for building the GoLite Footwear ...read more

CW-X Expands Into Australia and New Zealand

CW-X EXPANDS INTO AUSTRALIA AND NEW ZEALAND ON EVE OF ITS FIFTH ANNIVERSARY NEW YORK, N.Y. (January 10, 2007) – CW-X, the performance apparel brand that defined a new category, Conditioning Wear, with tuned support for joints and muscles, has expanded into Australia and New ...read more

Ruffwear Announces New Distributor in Australia/New Zealand, Update to European Distribution

{Bend, OR} Ruffwear, the leader in performance dog gear, has partnered with Australia-based Frontier Equipment to manage distribution in the Australia and New Zealand markets effective immediately. Founded by outdoor industry experts Dean Orange and Ben Ryan, Frontier Equipment ...read more

Australia's 2XU acquires distributor to go direct in U.S.

MELBOURNE, AUSTRALIA -- Leading high performance sports apparel brand, 2XU, has announced the acquisition of its U.S. based distributor, Sports Multiplied LLC. Following a successful six year relationship with the west-coast based company, Australian owned 2XU has elected to ...read more

Gregory Names New Distributor in Australia

Gregory, the leading pack maker for over 35 years, has named Frontier Equipment as its Australian distributor. Founded by industry veterans Dean Orange and Ben Ryan, Frontier Equipment has over 35 years of experience working with premium brands in the outdoor industry. They will ...read more

GoLite Footwear's New Timber Lite Boot for Fall 2010

New for Fall 2010, the über lightweight Timber Lite joins the line of improbably light, waterproof hikers from GoLite Footwear. As part of the Class 1 collection, the Timber Lite is the penultimate boot for peak bagging: lightweight, stable and protective, yet agile, and boasting ...read more

GoLite Footwear Kicks off GoLite Footwear Gecko Trail Series

GoLite Footwear Kicks Off GoLite Gecko Trail SeriesBrand will promote partnership with GECKO 501(c)(3) organizationMay 26, 2011, Newmarket, NH – GoLite Footwear announces the GoLite Gecko Trail Series, which kicks off this weekend. Created in partnership with Trail Runner ...read more

GoLite Footwear and acidotic RACING, LLC Announce Partnership

GoLite Footwear is pleased to announce sponsorship of the acidotic RACING team. This strategic partnership will give us direct access to elite level runners to better understand and respond to their needs.Founded and led by brothers Chris and Jay Dunn, acidotic RACING has grown ...read more