VISTA, Calif. – Zoot Sports, a global leader in multisport performance apparel, footwear and wetsuits, today announced it has been acquired by K2 Sports. Terms of the acquisition were not disclosed.
Founded in Kona, Hawaii in 1983, Zoot Sports is the market leader in triathlon race day apparel and has grown to be a premier endurance multisports brand focused on apparel, wetsuits and accessories to outfit athletes in each discipline of the sport - swim, bike and run. Known for its innovation, Zoot’s new COMPRESSRx compression jerseys and tights, triathlon-specific running footwear, and proven performance apparel and wetsuits are the most technologically advanced product on the market preferred by the world’s top multisport athletes. Zoot will continue to be based in Southern California under its existing leadership team.
Commenting on the announcement, Robert Marcovitch, CEO of K2 Sports said, “We are excited to welcome Zoot to our family. Zoot is a fast-growing brand whose shared dedication to innovation and quality make them a terrific fit for us and we look forward to their continued growth and expansion into new product categories and geographies.”
Brian Enge, CEO of Zoot, said,“We are extremely proud of what we have all achieved in growing Zoot in the last several years, due to the hard work and dedication of all of our staff. We are excited to enter a new chapter in our company’s history and we will only benefit from the ability to tap into a best-in-class partner with strong operating capabilities and a similar commitment to quality and innovation.”
About Zoot Sports
Zoot Sports, a global leader in multisport performance apparel, is focused on providing the athlete with the ultimate in performance apparel, wetsuits, footwear and accessories. For more than 25 years, we have been pioneering innovative product solutions that cover the athlete from start to finish and head to toe. Zoot continues to draw on its history in the sport and its athletes to deliver the most comprehensive, technologically-advanced and complete multisport product line in the world.