A new concept where riders are invited to ‘poach’ a pro-team photoshoot set-up built exclusively for Giro.
Santa Cruz, Calif. — May 23, 2017
Giro Sport Design, the industry leader in progressive cycling & snow head protection and snowsports optics is excited to host ‘The Poacher’s Pipe Afterhours Session’ at Mammoth Mountain.
The Poacher’s Pipe is a new concept where riders are invited to ‘poach’ a pro-team photoshoot set-up built exclusively for Giro. This pipe is no traditional halfpipe – with a unique set-up featuring a huge tombstone hip, double quarter pipe walls and added vert extension elements influenced by the Giro team and retro California skate culture – this set-up has something for everyone.
The event kicks off Saturday, May 27. Riders can head up the Panorama Gondola to Mammoth’s Summit at 2:30 p.m. to shred the private pro-level, Giro Team set-up on the backside (Chair 14). At 3:30 p.m. the session of all sessions will go down with riders showcasing their skill until dark. Giro will be shooting the event, along with top snowboard photographers and videographers.
During the day Giro will host a launch party and Afterhours Session rider sign-up on the Tusk Bar Sundeck at Main Lodge from 11 a.m.–2 p.m. Sign-ups are limited to 75 riders only; this will fill up fast so show up early to get a spot and be part of the session. Sign-ups will be limited to experienced, expert level terrain park skiers and riders only.
“The Poacher’s Pipe will have a session format – riders will push each other to get creative and have fun with no pressure – allowing them focus on style and creative combos while poaching the setup,” Giro Snow Sr. Brand Manager Brendan Murphey said. “Come poach!”
Poach a massive, pro-level setup with the Giro Team. Drop in, ride the FREE session, kickback with food, drinks and prizes, party, hangout or just stand on the sidelines and heckle your friends.
Saturday May 27 at Mammoth Mountain:
• 11 a.m.-2 p.m. - Pre-game Launch Party & Poacher’s Afterhours Session Sign-ups at the Tusks Bar Sundeck at Main Lodge.
• 2:30 p.m. Catch the last gondola to the top and head down to the backside feature at the base of Chair 14
Or at 3:30PM – Meet at the Main Lodge for a snowcat ride out to the event location. Limited space.
• 3:30 p.m–7:30 p.m. – The Afterhours Session with food and drinks hosted by Giro
(while supplies last)
• 7:30-8 p.m. – Awards following the Afterhours Session
Learn more at giro.com/PoachersPipe
Tags: @girosnow #GiroSnow #PoachersPipe
Giro Sport Design: Founded in Santa Cruz, California in 1985, Giro Sport Design develops new ideas to enhance the ride. Since creating the first lightweight, high-performance helmets for cycling and snowsports, we have maintained a strong focus on products that enhance the feeling of freedom and independence that riding brings to life. As the leader in the design, fit and engineering of products that complement the body, Giro is the first choice of riders worldwide.
Learn more at giro.com/thegirostory
Mammoth Mountain: Mammoth Mountain Ski Area is the leading four-season mountain resort in California. With 1.3 million annual skier visits, Mammoth Mountain is currently the third most frequented ski resort in the United States. With a longstanding commitment to athlete progression and innovative freestyle and nordic terrain, Mammoth is proud to be an official USSA training ground. The company owns and operates a variety of resort businesses including recreation, hospitality, real estate development, food and beverage and retail. Specific businesses owned and operated by Mammoth Mountain include Mammoth Mountain Ski Area, June Mountain, Tamarack Lodge and Resort, Mammoth Snowmobile Adventures, Mammoth Mountain Bike Park and the Mammoth Mountain Inn. Mammoth Mountain also operates Juniper Springs Resort, the Village Lodge and Sierra Star Golf Course in Mammoth Lakes, California. For more information on Mammoth Mountain, visit MammothMountain.com or call 800.MAMMOTH.