Generator Group Announces Placement for CFO Position

Generator Group announces the successful search and placement of the position Chief Financial Officer for Specialized Bicycle Components, Inc.

PORTLAND, Ore. -- Generator Group, a boutique search and talent management consulting firm, announces the successful search and placement of the position Chief Financial Officer for Specialized Bicycle Components, Inc.

After 30 years, Specialized has evolved into a global company while staying true to its commitment to quality and performance. While the company is privately held, its revenues are estimated to be approaching three quarters of a billion dollars with roughly 800 global employees. Specialized retained Generator Group because of Generator Group's reputation for utilizing its collective expertise, network, and knowledge of the outdoor industry.

Cody Johns, Recruitment Programs Manager, and Jeremy Barnaby, Partner and COO, worked closely on the search utilizing Generator Group's innovative Surehire recruiting methodology designed to deliver high quality hires. Out of more than 400 possible applicants, Cody narrowed the list to 38 candidates to interview and subsequently presented 18 to Specialized.

“The challenges in filling this role included identifying a CFO candidate who had experience in large global companies, as well as smaller, entrepreneurial organizations. Ideally the candidate had to bring experience with a leading brand in the outdoor consumer hard goods space,” Cody stated. Additionally, Specialized required a candidate who had “end user experience in road or mountain biking, and knowledge of relevant distribution channels such as specialty cycle shops, sporting goods retailers, and knowledge of relevant supply chain and manufacturing processes.”

Maintaining focus on key objectives, appropriate evaluation tools and techniques resulted the successful selection of Joe Brunetti as Chief Financial Officer. Brunetti, previously the CFO at CamelBak for 8 years where the company grew approximately 35% per year during that time, has accepted the position as CFO at Specialized.

About Generator Group:
Our core purpose at Generator Group is to help people and organizations achieve their full potential. We do this by connecting industry leading consumer goods companies in the outdoor and active space with top executive talent. Whether you are looking for your next exciting career opportunity or need a superstar to fill a key role within your organization, contact us for help in achieving your full potential. Search all of our jobs or learn more about how we can help your company meet strategic goals at or follow our blog or connect via twitter.


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