Farm to Feet supports Great Outdoor Provisions Co's Great Outdoor Coat Swap


Farm to Feet, makers or 100% American socks, has teamed up with Great Outdoor Provision Co. in support of the retailer’s 10th Annual Coat Swap that benefits local organizations that provide services to those in need. Customers who donate a gently used coat at any of the outdoor retailer’s nine locations between October 29 and November 1, receive a 20% discount off the purchase of a new coat.

“Great Outdoor Provision Co. is a steward of not just the outdoors, but its greater community and the coat swap provides a much needed service as we head into the colder months,” said David Petri, Farm to Feet’s VP of Marketing. “As another North Carolina company, we are proud to support the coat swap and help warm the hearts and bodies of those less fortunate.”

Over the past ten years, Great Outdoor Provision Co. and its customers have provided over 15,000 coats to local organizations including the Raleigh Rescue Mission ( that provides hope and life-changing help to area homeless and hurting individuals.

“It is our pleasure to assist the organizations that provide unbelievable services to those in need within our communities,” said Chuck Millsaps of Great Outdoor Provision Co. “The Coat Swap grows each year and with the support of Farm to Feet we look forward to another successful swap.”

Those interested in donating a coat can do so during normal business hours at the Great Outdoor Provisions’ Charlotte, Winston-Salem, Greensboro, Chapel-Hill, Raleigh, Greenville and Wilmington, NC and Charlottesville and Virginia Beach, VA locations.

The 20% discount is good towards the purchase of a pre-selected range of outerwear. For information on the specific jackets that qualify for the discount, store hours and directions visit

Celebrating over 40 years of adventure, the Raleigh-based specialty retailer has shops located in Charlotte, Winston-Salem, Greensboro, Chapel-Hill, Raleigh, Greenville and Wilmington, NC and Charlottesville and Virginia Beach, VA. The outfitter is known for their creaky wood floors, good-natured staff and the best outdoor equipment, such as kayaks, canoes, fly-fishing tackle, climbing gear and specialty outdoor clothing. Learn more at

Farm to Feet™ is committed to the single, simple goal of creating the world’s best wool socks by exclusively using an all-American recipe: US merino, US manufacturing, and US workers. With its supply chain completely within the U.S., Farm to Feet is able to ensure the highest quality materials and end products, while having as little impact on the environment as possible. Once the wool is grown and sheared in the Rocky Mountains, the remaining processes take place within 300 miles of its sustainability-focused knitting facility in Mt. Airy, NC. All Farm to Feet socks feature seamless toe closures, a comfort compression fit from the top through the arch, and superior cushioning for ultimate performance and comfort. Learn more at and join us on Facebook.