Verde Brand Communications
Hickory, N.C. (July 14, 2016) –Falke USA, maker of ergonomic sportswear, introduces the brand new FALKE 4Grip sock. Launching mid-June, this innovative sock is designed with an athlete-based mind to help provide maximum acceleration and speed in sports including soccer, football, tennis and basketball.
The FALKE 4Grip incorporates silicone naps inside and outside the sock to provide optimal grip and guarantees a faster sprint for top performance.
Fusing sport science with aesthetics, this sock offers a sleek silhouette that's sure to make you stand out among the competition.
“Falke continues to stay competitive in the specialty sportswear category and the 4Grip sock proves just how innovative the designers behind the Falke ergonomic sportswear line are with their high-tech, forward thinking,” said Tanya Pictor, US Marketing Director for Falke USA. "We are excited to see the launch of this sock and the improvement it will give to all players on the field."
The 4Grip sock offers performance benefits thanks to direct power transmission and optimum shoe contact. The compression zones in the ankle area work to prevent potential spraining, while the three-layered structure and the patented fit are tailored to the anatomy of the foot to reduce the formation of blisters.
Compared to a professional soccer player 30 years ago, today’s athletes have constantly developed further to achieve optimum results. Given the high performance density, the smallest details determine victory or defeat. Not only is training decisive for success, the right material is also crucial.
The FALKE 4Grip will retail for MSRP $65 USD and be available online at falke.com. For more information on Falke’s entire product collection, please visit falke.com.
About Falke International
A fourth generation family owned German business, where luxury and performance is a way of life, is now available in the US market. From luxury legwear to the body mapping Ergonomic Sport System, quality is a given and performance is unsurpassed. Falke is committed to deliver the ultimate in technology and technical excellence. For additional information, visit Falke.com.