Lee’s Summit, Missouri, USA—eVent® fabrics is pleased to announce that Amaterrace has been named the official sales agent for eVent fabrics in the Japanese market. The Osaka, Japan-based textile manufacturer will be responsible for managing existing partnerships with eVent customers in Japan as well as creating relationships with potential new customers.
“Amaterrace has been a strong and loyal partner for eVent fabrics,” said Chad Kelly, Director of Sales and Product Line for eVent fabrics. “Throughout our partnership, Amaterrace has created successful eVent laminates that meet the highest level of comfort and performance. Amaterrace’s understanding of eVent technologies and apparel markets makes them well-positioned to grow and support the eVent brand in Japan.”
Partners since 2011, Amaterrace and eVent fabrics first collaborated to create new membrane laminates for outdoor industry manufacturers. Since partnering, the companies have worked with a host of brands in the outdoor and active lifestyle markets to develop premium, high performance waterproof laminates.
“This new agreement with eVent fabrics gives us added strength to grow the eVent brand in the Japanese market,” said Mr. Ichiro Honda, CEO of Amaterrace. “We will focus on promoting eVent technologies through partnerships that reach the professional uniform market as well as the outdoor, lifestyle and fashion apparel segments. We are excited about the future of eVent fabrics in Japan.”
Amaterrace, based in Osaka, Japan, supplies fabrics and laminates to outdoor, snow sports, uniform, cycling and casual apparel clients both in Japan and around the world. The company, founded in 2003, designs and manufactures high performance custom fabrics uses cutting-edge techniques and materials created by one of the best production teams in the Japanese textile industry. For more information, visit www.amaterrace.com.
About eVent® fabrics
In 1999 eVent fabrics revolutionized waterproof apparel with the introduction of an air permeable waterproof membrane. With billions of microscopic pores that are too small for moisture to penetrate from the outside, eVent’s proprietary waterproof membrane instantly vents the heat and sweat that you generate when you are active. This ‘Direct Venting’ technology helps reduce the discomfort caused by your body's temperature swings during physical exertion. With a comprehensive offering of waterproof, windproof and protective textiles, eVent fabrics is trusted by apparel, footwear and accessories brands worldwide to keep consumers and professionals dry and comfortable. For more information, visit www.eventfabrics.com.
Media contact for eVent fabrics:
Boo Turner, Footloose Communications
+1 (206) 554-1596 mobile
Media contact for Amaterrace:
Mr. Akihiro Nishino, Amaterrace Inc.
Mr. Yoshito Fukuda, Amaterrace USA
+1 (310) 808-8366 mobile