ElliptiGO Inc. Announces Sponsorship of Stand Up America Campaign

LEADERSHIP 1st founder Derrick Boles and a team of professional athletes and celebrities will ride ElliptiGOs from San Diego, CA to New Orleans, LA arriving just in time for the Super Bowl.

ElliptiGO Inc., creator of the world’s fastest elliptical cycles, today announced their sponsorship of L.E.A.D.E.R.S.H.I.P. 1st, a 501(c) 3 non-profit organization, in support of their “Stand Up America” awareness campaign. Starting December 7th, LEADERSHIP 1st founder Derrick Boles will trek more than 2,000 miles on an ElliptiGO from San Diego, California to New Orleans, Louisiana arriving in time for the Super Bowl. He will be accompanied by a rotating team of professional athletes, former NFL players, and celebrities who will be inspiring folks to “stand up” and become a leader in their communities. In addition, the “Stand Up America” campaign will raise awareness and support for small non-profit organizations working to improve these communities, such as Elijah’s Heart, LifeCHANGE, National Sports Authority, MACE, Operation Home Front, and the National Association of School Resource Officers.

“In the 6 weeks leading up to the Super Bowl, our team of riders will spread a message of hope and health as they ride across the country,” stated Boles. “We want to remind people across the Nation that if we want things to change, we cannot wait for someone else to fix us. We must each become a leader and stand up for ourselves and our communities. I’m doing this to support and promote the non-profit underdogs, those people who continue to fight to make our world a better place despite the overwhelming odds against them.”

Undertaking this epic journey on an ElliptiGO was a natural choice, as the innovative elliptical bike has no seat and riders stand to propel themselves forward. “The ElliptiGO is the perfect machine for this journey because it both visually illustrates our ’stand up‘ theme as well as promotes the importance of physical fitness,” said Boles. “Its low-impact motion means I will be able to ride it every day for 60 days without stressing my joints, plus its eye-catching design will bring more attention to our journey and our message.”

“We are excited to support Derrick and LEADERSHIP 1st with the Stand Up America campaign. The importance of being a leader and taking action in your local community cannot be overstated, and we’re proud to be a part of such an audacious and important mission,” stated Bryan Pate, Co-Founder and Co-President of ElliptiGO. “Logging more than 2,000 miles on an ElliptiGO in less than two months is going to be a real challenge, but we’re confident that Derrick has the mental toughness and fortitude to achieve his goal. We look forward to being in New Orleans to congratulate Derrick and the Stand Up America team at the conclusion of their inspirational trek across the country.”

Boles has been training intensively for several weeks to prepare for this endeavor. He will be on an ElliptiGO every step of the way and be joined by a group of former NFL players, celebrities and professional athletes at different points along his route and at rallies in San Diego, Phoenix, Dallas, and New Orleans.

For more information on ElliptiGO and elliptical cycling events, visit www.elliptigo.com or follow them on Twitter @elliptigo and Facebook at www.facebook.com/elliptigo. For more information on LEADERSHIP 1st and Stand Up America, visit stand-upamerica.com.

About ElliptiGO

ElliptiGO, Inc. is the San Diego-based company that created the world’s first outdoor cross-training device engineered specifically for runners. Combining the best of running, cycling and the elliptical trainer, the ElliptiGO® provides a comfortable, fun and effective way to exercise outdoors. It delivers a high-performance workout experience that closely mimics running outdoors while eliminating the impact. Elliptical cycling is an effective way to build cardiovascular fitness without aggravating injuries and is great for everyone from the weekend warrior to the elite athlete. The full line of ElliptiGOs can be purchased at retailers nationwide and through the company’s website: www.elliptigo.com.

About L.E.A.D.E.R.S.H.I.P. 1ST

LEADERSHIP 1st is a 501(c) 3 non-profit organization committed to engaging current and future leaders through community development and educational initiatives. Their mission is to challenge, educate, inspire and mobilize community-based organizations and leaders to “stand up“ for community empowerment. Our goal is to provide collaboration opportunities, training, technical assistance and funding opportunities for underrepresented populations across America. http://leadership1st.org



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