Darn Tough Vermont Dismantles Year Over Year Results, Exceed Plans for Q3

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FOR IMMEDIATE RELEASE: October 22, 2014

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Anya Frans
People Making Good PR
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anya@peoplemakinggood.com

Darn Tough Vermont Dismantles Year Over Year Results, Exceed Plans for Q3
– 2014 Q3 Revenue Up 63% Over 2013 –

Northfield, Vermont (SNEWS) October 22, 2014 – Darn Tough Vermont, American manufacturer of the fastest growing collection of outdoor performance socks, reports continued year over year growth with another record-setting quarter. With Q3 topline growth up 63% over the corresponding period in 2013, the Vermont sock company exceed its Q3 plans by 16%.

“Quarter-after-quarter and year-after-year, we continue to experience exceptional growth within a highly competitive market. Here at Darn Tough, we pride ourselves on making the best possible product and then finding a way to take it to the next level. Our success this quarter is proof that our dedication to knitting the toughest, American-made sock is inline with market demand for socks that are comfortable, durable and can perform in any condition,” says President and CEO of Darn Tough Vermont, Ric Cabot.

“All the marketing and brand differentiation aside, the bottom line is that our socks are just better. They’re the best socks on the market and that makes all the difference,” Cabot adds.

Along with exceptionally strong growth in the Rockies, Darn Tough has seen a solid showing for ski and ride socks, demonstrating the amount of traction the company’s new Vertical line has. With booking orders for spring 2015 surpassing orders for spring 2014, Cabot plans to carry the third quarter’s momentum into fourth quarter and expects the company will continue hitting, if not exceeding, its revenue targets. For more information about Darn Tough Vermont socks, please visit www.DarnTough.com.

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About Darn Tough Vermont: Darn Tough Vermont is an American manufacturer of premium, all-weather outdoor socks with headquarters in Northfield, Vermont. The company offers both Specialty and Tactical product lines. Darn Tough Vermont’s Specialty line offers footwear in six active wear categories including Ski/Ride, Hike/Trek, Run/Bike, Lifestyle, Hunt and Kid’s styles – all of which carry the industry’s only unconditional lifetime guarantee.

Darn Tough’s product is distinguished from industry competitors by 100 percent USA manufacturing; small-needle knitting which results in more stitches per inch and exceptional durability and cushioning; True-Seamless™ technology; and an exclusive blend of either Coolmax® or ultra-fine merino wool for comfort, fit, durability and moisture management. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont operates out of Cabot Hosiery Mills. For more information about Darn Tough Vermont socks, please visit: www.darntough.com.

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