Dakota Grizzly Unveils a Symphony of Blue for Summer 2018

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Respected in the outdoor industry for rugged and reliable men’s lifestyle clothing

St Louis, MO,

Dakota Grizzly Unveils a Symphony of Blue for Summer 2018

St Louis, MO, June 8, 2017. Respected in the outdoor industry for rugged and reliable men’s lifestyle clothing, Dakota Grizzly is ready to unveil spring 2018. Dakota Grizzly is a heritage brand from the "Gateway to the West,” St. Louis, Missouri and its newest collection brings comfort, durability, and dependability. The Midwestern men’s lifestyle and outdoor apparel is designed for the backwoods, front steps, BBQs and trails. Outdoor Retailer I Salt Lake City I July 26 – 29, Booth #22

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2017 Story about Indigo Collection

Although its roots are in Missouri, Dakota Grizzly’s branches spread wide across the country. While putting together the latest pieces for spring, DG took to the road, gathering inspiration from the everyday man—the ones who work with their hands, the ones who want to be versatile in both their life and wardrobe, the fast talkers, the slow movers, and everyone in-between. The ones where work might mean a cube from 9 to 5, but they think outside-the-box when it comes to brands that fit their lifestyle. We wanted the collection to be wearable for anyone who crosses its path and anyone who decides to carve their own.

With dobby stitching, faded denims, jacquard prints, buttons that fade perfectly into the fabric, triple tonal stitching, and everything a thoughtful shirt requires, the Indigo collection is the answer to your spring wardrobe. It’s the contemporary any man is looking for on those days they want to be both indoors and outdoors.

Dakota Grizzly started with a simple idea: intricate designs on a color a guy can wear with anything—Indigo. The subtle tones on each shirt accentuate the indigo hues, letting the patterns, details, and material tell their own uncomplicated story. Because that’s all we want in life, less complication.

Here are some highlights.

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Palmer:

Nothing says spring quite like a palm tree print and the Palmer button-up delivers. With its twin welted pockets, vintage painted buttons, and triple tonal stitching, this lightweight muted print will be sure to turn heads next spring.

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Ellis:

The traditional plaid shirt has been given a serious upgrade. The Ellis mini-jacquard has all the unique features men want from a shirt. Not only does it have an exclusive slanted pocket, but its cuffed sleeve, tonal buttons, and twill-taped neck makes this the perfect button-up for any man’s spring wardrobe.

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Burke (Short):

With its seven-pocket tactical design, the Burke gives men all the storage they could crave without the bulkiness of old cargo pockets. Its comfort stretch fit and double button waistband makes Hewitt the short of spring and summer.

About Dakota Grizzly

Dakota Grizzly is a heritage brand from the "Gateway to the West,” St. Louis, Missouri, with a reputation for rugged and reliable men’s lifestyle clothing. Dakota Grizzly’s durable, comfortable and dependable apparel is designed for the backwoods, front steps, BBQs and trails. Dakota Grizzly caters to men with a discriminating eye for detail with garments that have a unique design signature.

The corporate lineage dates back to WWII. When we say history, we mean it. Please look at the video below featuring the garment manufacturing legacy in St. Louis. Ask for us at fine specialty outdoor stores, men’s lifestyle stores, boutiques and through our dealer locator on our website. www.dakotagrizzly.

St Louis Background

https://www.saintlouisfashionfund.org/garment-district-video

Contact: Beth Cochran

Cochran@whatsuppr.com

406.579.7909

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