PLAINVILLE, Mass., September 7, 2018 – Croakies, the original manufacturer of industry-leading outdoor retention products, today announces it has expanded its relationship with all-pro Tight End and serial outdoorsman, Tyler Eifert, leading into the 2018-2019 pro football season. This elevated partnership sees Eifert formally endorsing the Croakies brand throughout his professional and everyday life.
In moving into an official brand partner role, Eifert will blend traditional product endorsement with broader digital content, brand campaign support, and exclusive product introductions. “Honestly, this was easy for me,” Eifert explains. “I’m partnering with a brand I love that fits my lifestyle. When you are always outside and on the move like I am, making sure you don’t lose your shades is a must.”
Alongside the signing of Tyler Eifert, Croakies is also gearing up to introduce a signature Tyler Eifert product collection to launch later this year.
“Tyler truly embodies the Croakies spirit; he’s professional and acutely dedicated to perfecting his craft, coupling that with a love for the outdoors and an appetite for adventure,” states Chris McCullough, Croakies’ Director of Marketing.
To learn more about Croakies’ full roster of Everyday Adventurers, visit https://croakies.com/community/everyday-adventurers-team. To see the brand’s latest collection of eyewear retainers and outdoor lifestyle accessories, and to stay up to date on upcoming events and promotions, please visit croakies.com.
Often imitated but never duplicated, the original Croakies were invented in 1977 by a local ski patrolman from Jackson Hole Mountain Resort in Wyoming. Today, Croakies is still proudly based in the mountains of the American West, with most of its production in Bozeman, Montana. With Yellowstone and Grand Teton National Parks as a backyard, the brand’s inspiration remains unchanged: to create best-in-class retention products that inspire everyday adventure and provide comfort, style, durability, and functionality to active people of all ages. For more information about Croakies and its latest product line, please visit croakies.com or follow them on Instagram, Facebook, and Twitter using @croakies. Croakies is part of the Hilco Vision portfolio of brands.