Costa Launches Seven-Year Global Exploration for New Fishing Adventure

GeoFish: Mexico, Vol. 1 chronicles adventure fishing travel in first of new feature film series

Daytona Beach, Fla. – October 15, 2012 – For the next seven years, Costa's GeoFish project will be about one thing: exploration. GeoFish follows a vegetable oil powered adventure fly fishing quest around the world, with the team in search of the most epic spots never fished, the ones anglers hear about but chalk up to urban legend. The first full-length feature film installment capturing this journey, GeoFish: Mexico, Vol. 1, is available now at

Dubbed the next level in fly fishing entertainment, former creators of AEG Media and the Fly Fishing Film Tour, Thad Robison, Brian Jill, Jay Johnson and Chris Owens, star in the GeoFish series as it documents the lifestyles, adventures, mishaps, and camaraderie of four expedition anglers on an around the world epic journey.

In GeoFish: Mexico, Vol. 1, the team is in endless pursuit of out-of-the-way locations to fish, along the way being interrogated by international boarder guards, coping with severe injuries in remote jungles, vehicle breakdowns on life threatening roads and close calls with drug cartels. Some might call them crazy, but true adventure anglers call them inspiration.

While in Mexico, the GeoFish crew went in search of everything from striped marlin to largemouth bass, bonefish to barracuda, their vegetable oil powered diesel pick up truck taking them through places like Tecate, Loreto Magdalena Bay and Xcalak.

“In addition to being a story about unveiling Earth's greatest fishing frontiers, GeoFish is about the livelihood of four friends trying to find balance between normal everyday life and their overriding urge to explore,” said Robison. “Our goal is to find the fisheries no one's ever seen before, even if it means using extreme measures to get ourselves there.”

Costa is spearheading the GeoFish exploration as part of its overall mission to, “see what's out there,” also the brand's tag line.

“GeoFish is like a modern day Lewis and Clark expedition, trailblazing new places to fish,” said Al Perkinson, vice president of marketing for Costa Sunglasses. “But even more than that, GeoFish is an inspiration to the next generation to get out there and explore the world.'”

Following GeoFish: Mexico, Vol. 1, future travels will include Belize, Panama and other South American locales. Each subsequent year's film will feature new discoveries and fly fishing adventure as the team eventually circumnavigates the globe.

More information about the cast and travel adventures found in GeoFish: Mexico, Vol. 1 can be found at Please contact Marguerite Meyer at 1-800-447-3700 ext. 156 or email to coordinate GeoFish cast member Q&A sessions for a group screening event.

About Costaâ„¢
As the leading manufacturer of the world's clearest polarized performance sunglasses, Costa offers superior lens technology and unparalleled fit and durability. Still handcrafted today in Florida, Costa creates the highest quality, best performing sunglasses on the planet for outdoor enthusiasts.

For Costa, conservation is all about sustainable fishing. Many fisheries that should be vibrant and healthy are all but devoid of native fish because they have fallen victim to poor fishing practices, unregulated development, lack of watershed protection or all of the above. Costa works with partners around the world to help increase awareness and influence policy so that both the fish and fishermen of tomorrow will have healthy waters to enjoy. Costa encourages others to help in any way they can.

For more information, contact 1-800-447-3700 or visit the company's web site at Join the conversation on Facebook at, on Twitter @CostaSunglasses, or on The Watery Rave blog.


Costa’s Jungle Fish Wins Film Award from the Sundance Institute

Daytona Beach, Fla. – Jan. 21, 2013 – Costa Sunglasses accepted a 2013 LightStay Sustainability Film Award from the Sundance Institute and Hilton Worldwide for its work alongside Director Louisiana Kreutz in the short feature, Jungle Fish. The winning films and directors were more

Jungle Fish: The Fate of a People is Tied to a Fly Rod

North Rupununi, Guyana – May 25, 2012 – Referred to as “dinosaurs of the deep,” and believed to be the sinister reincarnation of Pirarucu, the disrespectful and taunting son of an Amazon chief, the prehistoric arapaima grow to be more than 10 feet long and can surpass 800 more

Costa Sunglasses Debuts New Aviator Style Cocos

Daytona Beach, Fla. – Costa puts a new twist on a classic aviator style with its new Cocos sunglasses. Available in palladium and gold frame colors, the new Cocos features adjustable silicone nose pads for a customized, “forget-they're-on” fit, and is built from quality more

Costa Sunglasses Springs Forth Three New Styles

Daytona Beach, Fla. – Like early harbingers of spring, Costa's new sunglass styles Caye, Las Olas and Peninsula are here to warm up the style front. Caye, pronounced “key,” is the Spanish word for any small, sandy island formed on a reef. It's also the natural habitat of more

Costa Welcomes New Rocky Mountain Territory Manager Jeff Thibeault

Daytona Beach, Fla. – Costa sunglasses recently added Jeff Thibeault to its team as Rocky Mountain territory manager. A Connecticut native, Thibeault received a bachelor's degree in business administration with a concentration in marketing from Marist College in Poughkeepsie, more

Simms, Costa and The Drake sponsor fishing video competition

BOZEMAN, MONT. – Four teams of filmmakers will take their cameras to the cool spring waters of Montana later this month doing their best to capture the intrepid lifestyle of the fly fishing guide. The filmmakers will be capturing images and telling video stories as part of the more

Costa Sunglasses Goes Rimless with New Galveston, Rockport, Seadrift

Daytona Beach, Fla. – May 14, 2012 – Think of Costa's three new styles – Galveston, Rockport and Seadrift – as rimless sunglasses on steroids. These sleek, sporty styles are unique with full eye coverage and lightweight fit, without compromising durability. Galveston more

Costa Welcomes Renato Cappuccitti as Director of Rx Sales

Daytona Beach, Fla. – Costa Sunglasses recently welcomed Renato Cappuccitti as director of sales for its Rx sun lens division.Prior to joining Costa, Cappuccitti was the director of professional and business development for For Eyes Optical, one of the nation's largest optical more


Costa Sunglasses Launches New Beach-Ready, Adventure-Ready Styles

Surf. Sand. Sun. These words provided the inspiration for Costa’s new lifestyle frames – Cheeca, Panga and Rinconcito. The new styles are perfect for adventures on and off the water and feature the latest on-trend colors and patterns. Cheeca is named for the historic sportfishing more