Conservation Alliance Legacy Fund Continues to Grow

New commitments brings total to $2.72 million
Author:
Updated:
Original:

Bend, Ore., February 2, 2009 -- Since launching the Legacy Fund Campaign in January 2008, The Conservation Alliance has raised $2.72 million in contributions and commitments. New gifts from KEEN, Inc., CamelBak, Leisure Trends, Stanley Outdoors, and several individuals have moved the total closer to the $3.5-million goal.

The Conservation Alliance Legacy fund is an endowment that, once fully funded, will provide a permanent source of operational funding for the organization. The Alliance launched the campaign in January 2008 with initial commitments from The North Face, REI, Merrell, Dansko, Patagonia, CamelBak, and former board president Menno van Wyk. The Legacy Fund now holds contributions from 34 companies and individuals.

“Our members are rising to a steep challenge because they want The Conservation Alliance to be a permanent force in the outdoor industry,” said John Sterling, Executive Director of The Conservation Alliance.

Though the economic crisis has made that challenge steeper, the Alliance plans to conclude a successful endowment campaign in August 2009.

“We're still hoping to reach our $3.5-million goal by reminding people that, despite the sputtering economy, the political landscape for conservation has never been this good,” said Sterling. “Now is the time to invest in conservation.”

For more information on The Conservation Alliance Legacy Fund, see www.conservationalliance.com/legacy.


About the Conservation Alliance:
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas.

Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.

Since its inception in 1989, the Alliance has contributed more than $7 million to grassroots environmental groups. Alliance funding has helped save over 39 million acres of wildlands; 27 dams have either been stopped or removed; and the group helped preserve access to more than 16,000 miles of waterways and several climbing areas.

For complete information on the Conservation Alliance, see www.conservationalliance.com.

Media Contacts:
John Sterling
541-389-2424
john@conservationalliance.com

Kristin Carpenter-Ogden
970-259-3555
kco@verdepr.com

Related

Filson Adds To Conservation Alliance Legacy Fund

Filson, a leading outfitter for hunting, fishingand outdoor enthusiasts, has committed $25,000 to The Conservation Alliance Legacy Fund, which the company will raise through proceeds from its annual "Seconds Sale," held at the company's Seattle distribution center. WithFilson's ...read more

The North Face Commits $750,000 to Conservation Alliance Legacy Fund

Bend, Ore. – The North Face committed $750,000 over three years to The Conservation Alliance Legacy Fund. This gift brings the Legacy Fund Campaign to an end as The Conservation Alliance reaches its goal of building a $3.5-million endowment. Earnings from the Legacy Fund will ...read more

Conservation Alliance Legacy Fund Gets Boost From Black Diamond Equip.

The Conservation Alliance Legacy fund is an endowment that, once fully funded, will provide a permanent source of operational funding for the organization. The Alliance launched the campaign in January with $1.9 million in initial commitments from The North Face, REI, Merrell, ...read more

Conservation Alliance Legacy Fund Gets Boost From Black Diamond Equip.

The Conservation Alliance Legacy fund is an endowment that, once fully funded, will provide a permanent source of operational funding for the organization. The Alliance launched the campaign in January with $1.9 million in initial commitments from The North Face, REI, Merrell, ...read more

Eastern Mountain Sports Commits to Conservation Alliance Legacy Fund

Bend, Ore. – Eastern Mountain Sports has committed to contribute $500,000 to The Conservation Alliance Legacy Fund over the course of the next five years. The pledge brings the Alliance closer to its $3.5-million goal for the Legacy Fund.Eastern Mountain Sports' commitment ...read more

The North Face Commits $750,000 to Conservation Alliance Legacy Fund

Bend, Ore. – The North Face committed $750,000 over three years to The Conservation Alliance Legacy Fund. This gift brings the Legacy Fund Campaign to an end as The Conservation Alliance reaches its goal of building a $3.5-million endowment. Earnings from the Legacy Fund will ...read more

Merrell Commits $500,000 to Conservation Alliance Legacy Fund

Stepping up the company's commitment to protecting the sacred open spaces in North America, Merrell announced it will commit $500,000 to the Conservation Alliance Legacy Fund, a new initiative securing a reliable source of funding for operations for the organization. The ...read more

Conservation Alliance Contributes $400,000 in Grants

Bend, Ore., April 2, 2010 – The Conservation Alliance sent grants totaling $400,000 to 15 organizations working to protect wild places throughout North America. The donations marked the Alliance's first funding disbursal for 2010. Since the organization's founding in 1989, the ...read more

Conservation Alliance Awards $450,000 In Grants To 17 Organizations

The Conservation Alliance sent checks totaling $450,000 to 17 organizations working to protect wild places throughout North America. The donations marked the Alliance's final funding disbursal for 2008, and brings the year's total to $900,000. This round brings total giving to $7 ...read more