Brunton and Ben Meadows Company Team for Smithsonian Soils Project

Brunton and Ben Meadows Company announce plans to donate a portion of catalog sales of any Brunton product to the upcoming SOILS: Worlds Underfoot exhibit at the Smithsonian Institution’s National Museum of Natural History in Washington, D.C.
Author:
Publish date:

Riverton, Wyo - Brunton and Ben Meadows Company announce plans to donate a portion of catalog sales of any Brunton product to the upcoming SOILS: Worlds Underfoot exhibit at the Smithsonian Institution's National Museum of Natural History in Washington, D.C.

“It's the kind of project we look for. A real educational step for our company that ties directly into our product lines,” says John Smithbaker, Brunton President and CEO. “We're privileged and excited to collaborate with Ben Meadows and the Soil Science Society of America (SSSA) on this once-in-a-lifetime opportunity to help fund a unique exhibit, at one of the most prestigious museums in the world, emphasizing the vital role soil plays in our lives and the critical importance of stewardship and sustainability of the earth as a key natural resource.”

When consumers purchase any Brunton products from Ben Meadows now through December 31, a portion of the proceeds will be donated to the future SOILS: Worlds Underfoot exhibit. To participate in this promotion to help showcase soils, orders for Brunton products may be placed by calling 1-800-241-6401 or going to www.benmeadows.com/soilsexhibit .

With the help of donors across the country, the joint exhibition project of Smithsonian's National Museum of Natural History and SSSA will open its doors to the story of soil in 2008. This 5000-sq.-ft., major special exhibition will be seen by more than 6 million visitors a year and occupy one entire hall of the most-visited natural history museum in the world.

The soils exhibition will be a groundbreaking, original interdisciplinary museum exhibit to foster greater public understanding of soils. It will bring together scientific research in many fields and the Smithsonian's educational outreach capabilities in a wide-reaching public programming effort. It is being developed as part of the museum's Forces of Change outreach program, which explores the forces that shape and sustain the world we live in.

For more information on the project, or to donate, log on to http://www.soils.org/smithsonian.

For more information on Brunton and their universe of equipment visit http://www.brunton.com or call 1-800-443-4871

To learn more about Ben Meadows, or to donate, log on to http://www.benmeadows.com or call 1-800-241-6401
Ben Meadows Company is a division of Lab Safety Supply, Inc. 401 S. Wright Rd, Janesville, WI 53547-1368, Fax: 800-628-2068


###

Related

Brunton Aligns Brand for the Future

Brunton, the leading manufacturer of camping equipment for today’s outdoor adventure, is rebranding itself with a new marketing campaign to include new advertising and creative, a new product line, website redesign, and an expanded social media initiative. Brunton’s rebrand is ...read more

Rossignol Teams Up with V.I.O. Inc.

V.I.O. Inc., the industry leader of wearable point-of-view video technology, announced today they are teaming up with Rossignol for the upcoming 2008 winter season. Rossignol Team members across the globe will wear the new POV.1 video system to capture and broadcast the year's ...read more