Brooks-Range Expands Sales Force With the Addition of Gavin Rains

Brooks-Range Mountaineering Equipment welcomes Gavin Rains of When It Rains, Inc. who will be handling sales in the Southeast territory.

FREMONT, CALIF. (January 4, 2011) – Brooks-Range Mountaineering Equipment, a manufacturer of high-quality backcountry and mountaineering equipment, welcomes a new sales rep, Gavin Rains. Starting immediately, Gavin Rains of When It Rains, Inc. will be handling all sales in the Southeast territory, including: Alabama, Georgia, Mississippi, Florida, South Carolina, North Carolina, Tennessee, Virginia, West Virginia & Louisiana.

Gavin has been involved in the outdoor retail industry since 2001 and has been a sales rep since 2007. He started his career working in retail management and diversified into consulting, guiding and teaching outdoor skills before becoming a sales rep. “Brooks-Range is a good fit for me because it is a specialty product that concentrates on innovation,” says Gavin Rains.

“Gavin Rains is going to enhance Brooks-Range sales in the Southeast region where the temps are more mild and retailers are generally more focused on products that can be used year-round,” said Matt Brooks, president of Brooks-Range Mountaineering Equipment. “Having a rep that knows the industry, knows what the retailers are looking for in his/her territory, and uses the products is key and Gavin will be a perfect addition to the Brooks-Range team.”

Brooks-Range will continue to add more outside sales representatives, further increasing their high level of customer service that both retailers and consumers have come to expect. Please contact for more information on Brooks-Range's sales employment needs.

About Brooks-Range
Brooks-Range is a manufacturer of mountaineering and outdoor equipment located in Fremont, Calif., providing innovative, top-quality backcountry and outdoor gear for professional guides and recreational travelers alike. Brooks-Range products -- designed to deliver the ultimate in utility, comfort and safety in the backcountry and outdoors – are tested by some of the world's top mountaineering, avalanche and backcountry professionals. These experts form the core of the Brooks-Range Advisory Board. Most products are made in the USA and are sold at outdoor retail shops nationwide, and on the web at:

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For press inquires, contact:
Katy Gaenicke, KGPR Ink

For sales inquires, contact:
Gavin Rains, When It Rains, Inc.
256.582.5025 Office
205.910.0407 Cell