BOSG promotes from within, enhances Customer Service Department

Morgan Newlon promoted to Customer Service Supervisor, manages growing team of dedicated Customer Service Representatives
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The Boulder Outdoor Specialty Group (BOSG) continues to elevate the level of service provided to dealers of Kelty, Kelty KIDS, Sierra Designs, Slumberjack, Ultimate Direction and Wenger by promoting Morgan Newlon to Customer Service Supervisor and adding three new Customer Service Representatives.

Under Newlon’s leadership, each member of the Customer Service Department will work directly with dealers in specific territories to build lasting relationships while setting the benchmark for outstanding customer service.

“Elevating the level of service provided to our dealers is a huge priority here at the Boulder Outdoor Specialty Group,” said Kenny Ballard, president of the BOSG.“Morgan is a knowledgeable and experienced customer service representative and I’m certain he will excel in his new position.”

Thanks to this staffing change, each territory will benefit from a customer service contact that will understand the dealer’s specific regional and long-term needs by developing a solid working relationship with specific retailers. The in-house dealer service team will focus on supporting the external sales and service team to ensure a unified sales and service program.

Through these relationships, dealers will benefit from working with a BOSG representative that has a better understanding of each specific account.The result will be an inside staff with a better understanding of specific customer needs, thereby developing a partnership between BOSG and their accounts.

BOSG is currently hiring for the three customer service positions and hopes to have staff in place by November 1, 2009.

The Boulder Outdoor Specialty Group is a collection of six of the best-known and best-loved brands in the outdoor industry, offering a wide variety of gear to compliment any outdoor pursuit.The Boulder Group’s brand family includes Kelty, Kelty KIDS, Sierra Designs, Slumberjack, Wenger, and Ultimate Direction.Drawing upon decades of experience and a love of the outdoors, the Boulder Group develops, tests, and produces some of the finest camping, backpacking, and outdoor equipment and apparel available.For more information, please contact Scott Kaier at scottk@madriver.com, 802-583-6070.

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