Bikes Belong Hires Tim Bock as Senior Manager of Marketing

Bikes Belong today named Tim Bock senior marketing manager, effective immediately. Working with an experienced marketing team, Bock will oversee creation and execution of all marketing strategies in tandem with Bikes Belong’s strategic partners.
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BOULDER, COLORADO (May 10, 2012) – Bikes Belong (www.bikesbelong.org), the U.S. bicycle industry organization dedicated to getting more people riding bikes more often, today named Tim Bock senior marketing manager, effective immediately. Working with an experienced marketing team, Bock will oversee creation and execution of all marketing strategies in tandem with Bikes Belong's strategic partners.

Bock comes to Bikes Belong with 13 years of experience in the communication and marketing fields. Most recently, Bock ran his own online marketing company, Bocksplace Design, working with established brands including Coors Light, Hewlett Packard and United Airlines. Bock previously served as director of marketing for the town of Frisco, Colorado, and as interactive marketing manager at Colorado Ski Country.

“Tim is the perfect addition to the Bikes Belong team,” said Bruno Maier, vice president of Bikes Belong. “His commitment, understanding of our culture, and his passion for bicycling will be critical as we continue to grow. In addition, Tim's expertise in online marketing, social integration and mobile technology helps us expand our community and maintain American's support for safer, stress free bicycling across the country.”

When not riding his road or mountain bike, Bock's favorite activities include rafting, fly-fishing, skiing, and working in his local community garden. Bock graduated from Rocky Mountain College in 1997 and resides in Denver.

About Bikes Belong Coalition
The Bikes Belong Coalition is the U.S. bicycle industry organization dedicated to getting more people riding bikes more often. Bikes Belong works to increase federal bike funding, awards grants to support innovative bike projects, promotes bicycling and its benefits, and backs crucial national efforts such as Safe Routes to School, Bicycle Friendly Communities, and the National Bike Summit. The affiliated Bikes Belong Foundation focuses on improving bicycle safety and enhancing children's bike programs.

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