BH® North America Strengthens Management Team with Industry Veterans

BH North America strengthened its management team in the second quarter by announcing John Kipper as Director of Marketing and Shafiur Rahman as Manager of Customer Service & Support.
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August 20, 2009 (FOOTHILL RANCH, CA) – Leading Orange County fitness equipment manufacturer, BH North America, strengthened its management team in the second quarter by announcing John Kipper as Director of Marketing and Shafiur Rahman as Manager of Customer Service & Support. Both Mr. Kipper and Mr. Rahman bring extensive fitness industry knowledge to BH North America, with more than twelve years of experience in commercial fitness equipment development, product management, marketing, and customer service.

Mr. Kipper, previously Manager of Services Marketing and Business Development at Star Trac, comes to BH North America with a background rooted in fitness equipment marketing and product management. While at Star Trac, Mr. Kipper most recently led marketing and growth opportunities within the Customer Services department and, from 2004 to 2008, directed development, launch, and product management activities as Product Manager of cardio products.

“John is a leader with a proven track record of successfully developing and marketing fitness equipment. I am delighted to welcome such a talented manager to BH North America,” said Steve Wilkins, BH North America's President and CEO. “Adding John to our leadership team is indicative of BH North America's strong commitment to the fitness industry and our network of dealers as well as our ability to attract some of the best and brightest talent in the fitness industry.”

“I had high regard for BH North America and their ability to consistently produce solid products at a rapid pace,” said Mr. Kipper. “I'm delighted to join the BH North America team at this exciting stage of the company's growth.”

Mr. Rahman, previously Manager in the Customer Care department at Star Trac and early developer of Star Trac's global resale inventory program, comes to BH North America with extensive experience in customer service, technical support, and operations management. Mr. Rahman's expertise includes training and supervision of support and order fulfillment representatives.

“Shafiur's knowledge in all aspects of call center management and ability to develop and implement policies and procedures will accelerate our continued efforts to provide the industry's best customer service and dealer support,” said Mr. Wilkins. “Without a doubt, Shafiur is dedicated to highest levels of customer satisfaction.”

Mr. Rahman feels the same, saying, “To step in and drive the most important customer-facing aspects of BH North America's business is an exciting opportunity that I'm thrilled to embrace.”

ABOUT BH NORTH AMERICA
BH North America Corporation is a multi-faceted company within the BH Group, headquartered in Spain. BH and its affiliates have operations in North America, Spain, Mexico, Asia, UK, Portugal and Deutschland. Celebrating its 100th year, BH Group began in Spain in 1909 as a steel manufacturing company and has since developed multiple business segments, becoming a leader in a variety of industries including fitness equipment, bicycles, and utility furniture. BH North America encompasses the brand names of BH Fitness, BH Furniture, Bladez Fitness, Ion Fitness and BH Shiatsu. Under these brand names lay a multitude of products including commercial fitness equipment, consumer fitness equipment, and a variety of furniture solutions offered by the BH Furniture division.

For more information visit www.BHNorthAmerica.com. The mark "BH" and the design mark BH Fitness, BH Furniture, Bladez Fitness, Ion Fitness and BH Shiatsu are registered trademarks and used by BH North America Corporation under license from their owners.

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