Austin Canoe & Kayak to Celebrate Its 10 Year Anniversary


Austin Canoe & Kayak to Celebrate Its
10 Year Anniversary

Austin Canoe & Kayak prepares to celebrate ten years under current owners and brothers Steve and Peter Messana. With a laser-focus on customer service, ACK has seen rapid growth since its purchase in 2005 with the addition of four retail stores and the launch of

Austin, Texas (April 28, 2015) – Outdoor retailer, Austin Canoe & Kayak (ACK), a division of MSP Holdings, LLC, is celebrating its 10 year anniversary under current ownership. Brothers Peter (CEO) and Steve (President) Messana purchased the company in May of 2005 when it was a single outdoor gear shop in North Austin.

Under their ownership, ACK has grown from that single store location and three employees to five locations throughout Texas, including Austin, San Marcos, Houston, Spring and San Antonio as well as a 45,000 square foot warehouse with now over 60 employees. The duo also ushered the company into the e-commerce realm, launching in December of 2005 and in 2012.

“It is truly remarkable to think how far we’ve come since my brother and I first bought the company ten years ago,” said Peter Messana, CEO. “It’s a credit not just to our determination and hard work, but the effort of an amazing team that we’ve compiled around us and the help of an overwhelmingly supportive customer base. Our original idea was to provide outstanding customer service at competitive prices, and every day we work to attain that goal.”

As part of the company’s celebration, ACK is currently featuring a 10 day promotion prior to the official anniversary date of May 2 where subscribing customers will be offered a daily mystery product email featuring pricing from 2005.

“The 10 For 10 promo was just one way we thought we could get the customers involved in our celebration,” said Steve Messana, President. “What better way to thank our most loyal customers, some who have been around for all of these ten years, then to throw back the prices for them.”

The promotion started April 23rd and will culminate on the tenth day on May 2nd.

About MSP Holdings, LLC

MSP Holdings, LLC operates Austin Canoe and Kayak (ACK), an award-winning paddlesports and outdoor retailer and Rack Boys a vehicle rack and sports travel outfitter dedicated to providing exceptional customer service. Both retail outfits are based out of the central Texas area, with their respective online stores at and and within five physical locations in Austin, San Marcos, Spring, Houston and San Antonio, Texas.

If you’d like more information about this topic, or to schedule an interview with MSP Holdings, LLC, please contact Austin Olson at 512-687-3010, or email