Asheville, NC - May 25, 2017
Astral, expert in creating stylish and high-performance footwear and PFDs for nature lovers, is excited to appoint In-Sport Fashions Inc. as their Canadian distributor.
Previously handled directly from Astral’s facilities in Asheville, Canadian retailers will now have the opportunity and ease of ordering Astral footwear, known for their Balanced Geometry™, G®Rubber grip, versatility and water-readiness, directly in Canada. PFDs will still be distributed directly by Astral.
"We chose In-Sport for their experience, their commitment to service and their ability to bring in brands to the Canadian market,” says Astral VP of Sales & Marketing, Christie Dobson. “They provide a full service, sales and marketing experience for the consumer and the retailer. Astral synchs well with their portfolio of high-quality, well respected brands like Osprey and Exped. They have a well-seasoned team along with deep knowledge of outdoor products; which makes it easy for In-Sport to successfully deliver the Astral product to the Canadian market. Plus, they’re just nice folks to work with!”
“In-Sport is delighted to have been appointed as Astral’s Canadian distributor,” says Dana Nelson, President, In-Sport Fashions Inc. “Astral is a well-known brand in the watersport business and the company has an environmental consciousness that translates into extremely compelling technical products”. “We believe in the brand and products and see a very good potential in expanding their reach into a more lifestyle market,” adds Dana Nelson.
This appointment will take effect with the presentation and delivery of the Spring 2018 footwear collection.
In-Sport Fashions Contacts:
• Benoît Deshayes, Marketing & Communication Manager
1 800-465-9637 # 28 – firstname.lastname@example.org
• Andrew Nelson, Sales Manager
1 800-465-9637 # 38 – email@example.com
About In-Sport Fashions
Founded in 1988 in Montreal, QC, In-Sport Fashions Inc. is a recognized distributor in the Canadian sporting goods and footwear industries. The company has specialized in skiwear, outerwear, footwear, outdoor equipment as well as fashion sportswear and has launched and developed renowned brands in Canada. Committed to providing cutting edge products to its retail customers for outdoor enthusiasts and athletes the company has earned an outstanding reputation handling the highest quality products in a professional manner. For more information on In-Sport Fashions Inc., please visit insport.ca.
Established in 2002, Astral has grown to specialize in high performance footwear alongside its industry-leading safety gear for paddlers. Independently owned and operated with a sincere commitment to making products of the highest performance and style for use in Nature. Astral is based in the year-round outdoor wonderland of Asheville, NC and has satellite offices in Truckee, Saigon, Ketchum and Nottingham. For more information about Astral, see astraldesigns.com and follow the brand on Instagram.