AmeriBag, Inc. Announces Trademark Registration on Shape of Healthy Back Bag® tote

AmeriBag, Inc., a leader in the travel and handbag industry, is thrilled to announce that it has been awarded a trademark registration on the unique shape of its Healthy Back Bag® tote.
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KINGSTON, NY -- AmeriBag, Inc., a leader in the travel and handbag industry, is thrilled to announce that it has been awarded a trademark registration on the unique shape of its Healthy Back Bag® tote. The HBB, as it is affectionately called, is a kidney shaped bag that has become known for its unique shape. The design was created by Margery and Irwin Gaffin, and has become a popular product with an exceptional market following.

"We are pleased that the United States Patent and Trademark Office ("PTO") has recognized the distinctive nature of the Healthy Back Bag® tote's configuration," states AmeriBag attorney Roger Thompson of Cohen, Pontani, Lieberman & Pavane in New York. "The PTO only rarely issues trademark registrations for product configurations, and it is gratifying to see the Healthy Back Bag® configuration receive this recognition for its innovative profile." Mr. Thompson goes on to remind that the name Healthy Back Bag® itself is also a longstanding registered trademark of AmeriBag.

“I was delighted to deliver the news to Margery and Irwin,” Thompson exclaims. “They have worked hard to develop a wonderful product and wish to keep the quality of AmeriBag® product top notch. I am confident that this trademark will protect the product from unauthorized copyists.”

AmeriBag, Inc is located in Kingston, NY, with distribution throughout the U.S, as well as internationally. Product can be found in catalogs such as L.L. Bean and TravelSmith, and in retail stores throughout the country. For more information on the Healthy Back Bag® tote, or other AmeriBag® products, please visit www.ameribag.com.

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AmeriBag, Inc. was formed in 1987 and the Healthy Back Bag® tote was issued US Patent # D363599 in 1995. Developed with the help of a doctor, the Healthy Back Bag® tote was designed to reduce apparent stress on the neck, shoulders and back – improving posture and making the weight of the bag feel lighter. The unique shape and organizational design concepts have revolutionized the industry and have given way to other AmeriBag styles and products. Core values of the privately owned company, based in Kingston NY, are reflected in the uncompromising union of style, functionality, value and quality of product.

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