All Good Names Susan Conner-Steeb As Chief Financial Officer

Publish date:
All Good

Morro Bay, CA (July 20, 2020)—All Good, ethically-made body care and mineral sunscreen brand welcomes Susan Conner-Steeb as its Chief Financial Officer. Conner-Steeb brings 25 years of executive leadership in global finance and operations to guide the brand’s ambitious growth and expansion plans for 2020 and beyond.

“Susan is a proven leader in finance and corporate sustainability” says All Good Founder, Caroline Duell. “Her strategic financial expertise and work in environmental protection is mission critical for driving top line growth that will enable our brand to reach pivotal milestones for social and environmental change.”

Hailing from a diverse background in clean technology, entertainment and mobile gaming, Conner-Steeb most recently directed national and global finance for The Cleantech Open, the world’s largest accelerator for cleantech startups addressing today’s most urgent energy, environmental and economic challenges. Conner-Steeb was the Chief Financial Officer for Los Angeles Cleantech Incubator (LACI), Kaboom Latam, Playlife Media and led finance and operations for DirectTV, Capitol Records and THQ Wireless.

After decades in the mobile gaming and entertainment sectors, Conner-Steeb made a purposeful shift to align her work and passion in sustainable enterprise. “Now more than ever, it is crucial for companies to look beyond just profit, prioritizing the well-being of people and the environment as the cornerstones of their business,” Conner-Steeb said, “I am proud to work with All Good because of its uncompromising commitment to sustainability and the greater good.”

Conner-Steeb sits on four advisory boards for clean tech startups, as well as advising for the Small Business Development Center in San Luis Obispo. She continuously works to support mission-led businesses in forging a sustainable future with a life goal of seeing the elimination of single-use plastics worldwide. Conner-Steeb is also an avid pilot of 8 years.

Founded in 2006, All Good is a mission-driven, certified B Corporation creating ethically-made, premium body care products and mineral sunscreen for nurturing, comfort, peace of mind, and everyday luxury. Headquartered in Morro Bay, California, All Good prioritizes purpose before profit, dedicated to social and environmental leadership for the greater good. The company is a member of 1% for the Planet, endorses the Campaign for Safe Cosmetics and launched the movement that has contributed to the legislative efforts of banning toxic sunscreens in the state of Hawaii by 2021. Available online and in over 4,000 retailers in the U.S. and Canada, All Good Makes EveryBody Better.

For more information:

For media enquiries, please contact:

Paige Bradford | 347.981.3383

Mina Yoo | 650.455.5719


Smartwool Names New Chief Financial Officer

Steamboat Springs, CO – July 10, 2018– Smartwool, a global active lifestyle Merino apparel company, announced today the internal promotion of Sarah Mallicote as the company’s new Chief Financial Officer. Mallicote’s promotion is effective immediately. “Sarah is a great example more

REI Names Ivar Chhina New Chief Financial Officer

Recreational Equipment, Inc. (REI) today announced Ivar Chhina has been named the company's chief financial officer. Chhina, 46, has served REI as a member of the co-op's board of directors since March 2006, most recently, as vice chair and as chair of the Audit and Finance more


Royal Robbins® Names Joseph Brunetti Chief Financial Officer

Brunetti will drive strong consumer profitability globally SAN FRANCISCO, Calif. (January 5, 2017) —Royal Robbins today named Joseph Brunetti chieffinancial officer. Brunetti brings with him an extensive background of leading teams in general management, finance, sales, strategic more


All Good Welcomes Greg Leschisin As New VP of Marketing / Executive Creative Director

Morro Bay, CA (December 11, 2019)— All Good, makers of premium skincare products and topical mineral sunscreens, begins an aggressive new push into content creation and consumer engagement with the addition of Greg Leschisin as Vice President of Marketing / Executive Creative more

Fox River emphasizes commitment to sustainability by naming Chief Environmental Officer

In a nod to its ongoing commitment to earth-friendly operations, Fox River Mills, a leading sock manufacturer based in Osage, Iowa and an international model for green companies (, has named Becky Lessard Chief Environmental Officer. Lessard has been with Fox River more

Timberland Announces Acting Chief Financial Officer

STRATHAM, N.H.--The Timberland Company (NYSE: TBL) today announced that it has appointed John Crimmins as acting Chief Financial Officer. John has served as Vice President, Corporate Controller and Chief Accounting Officer since 2002. As acting CFO, John will be responsible for more

KEEN_Kate Sweeney Headshot

Kate Sweeney Joins KEEN, Inc. As Chief Operating Officer

PORTLAND, Ore. - April 16, 2018  PORTLAND, Ore. (April 16, 2018) - KEEN, Inc. (KEEN), a values-led, family-owned outdoor and lifestyle footwear brand known for its original and versatile products, welcomes Kate Sweeney as chief operating officer (COO). Sweeney joins the more

Outdoor Channel Holdings Names Tom Allen Chief Financial Officer

TEMECULA, Calif., July 1 -- Outdoor Channel Holdings, Inc. (Nasdaq:OUTD) today announced that Tom Allen has been appointed Executive Vice President and Chief Financial Officer. Mr. Allen will commence employment on July 16, 2010 and report to Roger Werner, President and Chief more

Yakima Promotes Sandi Lennehan to Chief Financial Officer

YakimaProducts, Inc., the innovation leader in vehicle racks and cargo solutions, announced today the promotion of Sandi Lennehan to its executive team as Chief Financial Officer. Lennehan has been with Yakima since 2002 in a variety of financial roles. Most recently, she was more