Adventure Projects Expands with Creation of Editorial Team


February 11, 2016 (Boulder, COLO) - Adventure Projects, an REI property based in Boulder, Colorado has announced the creation of a new editorial team and tapped Shannon Davis to lead the effort as Editorial and Partnerships Director.

“We’re thrilled to create editorial channels on our sites so we can increase our engagement with our users in an even more meaningful way,” said co-founder Michael Ahnemann. “We have growing communities of hikers, bikers, runners, and climbers using our sites and apps, who actively provide user generated content to our platforms. Adding Shannon, a passionate evangelist for each of those sports, will complement our existing community with exceptional curated content. Shannon has a strong track record of creating inspiring and useful media that stokes every type of adventurer to get out and participate with more skill and confidence.” 

Davis comes to Adventure Projects with extensive editorial experience from Climbing,where he served as editor-in-chief and previously at Backpacker and Men's Health magazines and as a mountain guide with RMI in Ashford, Washington. At Climbing, he spearheaded relaunches of the website and magazine, which resulted in 100% growth in unique traffic and tenfold growth in total social media reach. Among his favorite outdoor accomplishments he lists: summiting the Matterhorn, sea kayaking Chile's Fjord de las Montanas, getting his four-year-old son up a 5.6 in Estes Park, and eating cheeseburgers in each of the 50 states during a year-long stint of living out of a 1991 Volkswagen Westfalia, during which he also created a GPS guide to the highest point in each state and listened to an unholy amount of Grateful Dead.

"I'm beyond psyched to join the team which has already created the best mobile tools for the sports I love most," says Davis, “Going forward my mission will be to compliment these best-in-class tools with aspirational content, to grow the sports by embracing all levels of athletes and giving them inspiring stories, photos, and video and heaps of practical knowledge about where to go now, what gear to use, and which training tactics produce the best results.”

About Adventure Projects

Built on a foundation of unrivaled guidebook-quality data, Adventure Projects is the creator of the Mountain ProjectMTB ProjectTrail Run ProjectHiking Project, and Powder Project websites and mobile apps designed for planning, doing, and sharing outdoor activities. 


Hillsound Logo

Adventure Race Team Équilibre Partners with Hillsound Equipment

Vancouver, BC - Hillsound Equipment- the leading producer of adventure and fishing traction equipment and gaiters for urban and outdoor enthusiasts- will support Canadian-based Adventure Race team, Team Équilibre in 2015. Hillsound will provide Team Équilibre with the versatile more

Mountainsmith Logo Lo Res

Mountainsmith Welcomes Adventurer Mike Libecki to Camera Bag Ambassador Team

Golden, CO (December 16, 2014) – Mountainsmith, craftsmen of iconic backcountry equipment and recreational outdoor gear, is excited to announce the addition of world explorer, speaker, climber, wilderness athlete, photographer, videographer, and author Mike Libecki to their more

MK Logo_Full

Mountain Khakis® Expands Design Team with Industry Veteran Molly Urquhart

(Jackson Hole, WY, June 30, 2014) Mountain Khakis®, a leading mountain-inspired lifestyle apparel brand known for its “Best Damn Khakis,” announces Molly Urquhart has joined their design team as Product Manager. In a year of significant growth for the company, Mountain Khakis more

LEKI Sponsors Team YogaSlackers for the 2013-14 Adventure Racing Season

Buffalo, NY – LEKI, the market leader in skiing, trekking and Nordic walking poles, is proud to announce its exclusive sponsorship of Team YogaSlackers for the 2013 – 14 adventure racing season. The team is made up of three men and one woman, plus alternatives, who participate in more


Black Diamond Launches ROCK Project with Access Fund

Black Diamond Equipment®, a global innovator in climbing, skiing, mountain sports equipment and apparel, announces today the launch of ROCK Project, a new program in partnership with the Access Fund, the national advocacy organization that keeps U.S. climbing areas open and more


Freewaters Footwear Partners with Project 509 on Clean Drinking Water Project in Haiti

Laguna Hills, CA (September 23, 2014) – Freewaters footwear, which donates 1% of gross sales to clean drinking water projects, is excited to announce a new partnership with Project 509 on the successful expansion of a clean water project in Haiti. Jesse Baker, Founder of Project more

Project Zero Coalition to Launch "Backcountry Starts Here" Campaign

Unprecedented Collaborative Industry Campaign Launched to Establish Safety Culture for Backcountry Snowsports Enthusiasts Denver, Colorado – It’s a numbers game. …. With exponential growth in both sales and participation in the backcountry snowsports category in the past three more


Adventure Medical Kits Sponsors Elite Adventure Racing Team

Adventure Medical Kits®, a leader in first aid, survival gear, and bug repellent, sponsors Team Adventure Medical Kits, an adventure racing team made up of six athletes, that focuses on multi-day, multi-sport expedition races that take place around the world. The team is led by more

ROCK Project (1)

2015 ROCK Project Launches in San Francisco

Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, along with partner the Access Fund, kicked off the six-stop 2015 ROCK Project Tour with a successful, sold out launch in San Francisco earlier this month. ROCK Project is designed to more