Advantage Sport & Fitness Continues Recent Growth, Expands to Alabama, Georgia, and North Florida

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Ithaca, NY – January 31, 2014 – Advantage Sport & Fitness, the premier provider for commercial exercise equipment on the east coast, announced today it is expanding its territory to pursue commercial market growth opportunities in Alabama, Georgia and North Florida. Advantage already provides commercial exercise equipment from top fitness manufacturers to New York, Pennsylvania, North Carolina, South Carolina and Southern Virginia.

“We are excited to bring our services to these states, and look forward to this new challenge” said John Murray, Advantage’s Founder and President. “The quality of our products and services help our customers differentiate themselves and gain a competitive advantage in the marketplace. We know we can provide these new markets the same level of service and expertise that we have been providing our other states for years now. ”

Based in Ithaca, NY, Advantage has more than twenty-six years of experience providing products and services to health clubs, universities, hotels and resorts, multi-family housing communities and other facilities. During this time, Advantage has earned a reputation for evaluating key criteria when choosing both vendor partners and products, including product performance, efficacy, durability and safety, as well as manufacturer stability. These standards ensure Advantage only carries reliable products from reputable manufacturers.

Advantage is a distribution partner for many top manufacturers in the fitness industry, including Precor, Interactive Fitness Holdings (Expresso bikes), Keiser, Power Lift, UMAX and SciFit. Precor, Advantage’s main vendor partner and subsidiary to the world’s largest sport equipment company (Amer Sports Corporation), offers the finest high-end cardio and strength building equipment, and the market’s most deployed networked fitness software (Preva®) in the country. Advantage has been Precor’s top distributor in North America since 2012.

For more information and any questions about the products and services that Advantage provides, or to inquire about joining the Advantage sales team as part of their new expansion, contact them at 1-800-308-4382 or email them at sales@advantagefitness.com.

About Advantage Sport & Fitness, Inc:

Advantage Sport and Fitness (ASF) has been a premier provider of commercial fitness products since 1987. They are the exclusive product distribution group for Precor commercial cardiovascular, strength and entertainment products in New York, Pennsylvania, North Carolina, South Carolina, Southern Virginia, Alabama, Georgia, and North Florida. Started in the basement of company President John W. Murray, Advantage has a rich history of cultivating trusting, long-term relationships with both customers and leading manufacturers in the industry.

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