3point5.com Exhibits at Interbike, Makes Inroads into Bike Market

Online training leader 3point5.com exhibited at Interbike in Las Vegas in September, highlighting the company’s recent inroads into the bike market.

SALT LAKE CITY, UT– (Oct. 27, 2008) – Online training leader 3point5.com exhibited at Interbike in Las Vegas in September, highlighting the company's recent inroads into the bike market.

The company, which builds online training sites for manufacturers and retailers, traveled to Interbike 2008 in Las Vegas Sept. 24-26. 3point5.com was one of hundreds of Exhibitors at the show, which is the largest bicycle trade event and show in North America.

“The bike industry is an ideal fit for 3point5.com because bike component and apparel manufacturers have a highly-technical, benefits-oriented story to tell,” said CEO Duncan Robins. “As the proven leader in online retail training, 3point5.com is uniquely positioned to tell those stories online – where retail salespeople can train anywhere, anytime.”

3point5.com trains salespeople using entertaining, interactive online training and tests their knowledge by administering “Edu-Games”. Salespeople must pass Edu-Games to earn deep discounts on the products they sell.

3point5.com, which trains retail employees in the Outdoor, Hunt/Fish, Action Sports and other industries, has built online training sites for several bike industry manufacturers, including Saris racks and CycleOps power meters and trainers, Pearl Izumi, GORE BIKE WEARâ„¢, Giro helmets and eyewear, GT bicycles and more. In addition, 3point5.com offers expert-authored product fundamental training courses on road bikes, mountain bikes and BMX bikes.

“3point5.com is a valuable tool that we use to keep our retail sales team up to date on our technology and products,” said David Cathcart, Director of Marketing for Saris Cycling Group. “We have a strong brand identity and an important technological story to tell. Training online with 3point5.com allows us to get that message out with consistency.”

About 3point5.com
3point5.com is an online campus that represents over 95,000 registered pros and sales professionals, 250 manufacturers and over 12,000 retailers in an increasing number of industries, including Outdoor, Snow, Bike, Action Sports, Golf, Tennis and Hunt/Fish. 3point5.com offers a fun and secure place for retail sales professionals to train, access information and interact within their industry.