100 Stormy Kromer fans show true brand love at “Caps for Tats” event


Ironwood, MI — Last Friday, droves of Stormy Kromer fans showed up at Sacred Tattoo Studio, in Marquette, MI, for the Caps for Tats event, where 100 of them received Stormy Kromer caps for life with a Stormy Kromer tattoo.

About 50 people were lined up outside the morning of the event waiting for the doors to open. From 10 am to 8:30 pm a team of six tattoo artists, lead by Stormy Kromer ambassador and Sacred Tattoo Studio owner Dan Pemble, inked Original Stormy Kromer tattoos on 100 fans.


“Dan and his team were fantastic, working non-stop and staying late to get as many done as possible,” said Gina Thorsen, president of Stormy Kromer. “The best part of the event was hearing the great stories behind each fan’s reason for getting a Stormy Kromer tattoo.”

Multiple fans got tattoos in honor of family members, including one gentleman who wore his recently deceased twin brother’s cap while receiving a matching tattoo in his honor. The highlight of the day was a marriage proposal that took place after the couple had received matching tattoos.


The majority of attendees were from Marquette and the Upper Peninsula, with a number of them driving up for the event from lower Michigan and Wisconsin.

For $60 and on a first come, first served basis, fans chose from six Stormy Kromer tattoo designs and received a matching Original Kromer cap along with a certificate for Stormy Kromer caps for life, that entitles them to a new Original Stormy Kromer every five years for the rest of their life.

Caps for Tats Stats:
100 Total number of tattoos for the day
300 Most number of miles driven for the event (just outside of Milwaukee)
50 Number of fans waiting outside before the doors opened
22 Most tattoos completed by 1 tattoo artist that day 
12 Number of first time tattoos
10 Number of people who got a Stormy Kromer tattoo on their butt
1 Marriage proposal (accepted with matching tats)
1 Birthday celebration

For more details on the event and Stormy Kromer visit www.stormykromer.com.

About Stormy Kromer:

Established in 1903, Stormy Kromer is an outdoor apparel company comprised of genuine, hardworking artisans who strive to provide classic, yet contemporary products with the same passion, purity and practicality as the first Stormy Kromer cap over a century ago. Located in Michigan’s beautiful Upper Peninsula, today Stormy Kromer proudly continues its tradition of hand-crafting American made products and supporting American made jobs. For more information, visit www.stormykromer.com.