Video: How to sell more footwear in your shop

During his Retail Immersion Project, Tom Barney learns from a boot-fitting vet at Backcountry Experience what it takes to ensure that your footwear sales stay strong.
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After 15 years at the helm of Osprey, Tom Barney is most definitely a "pack guy." But footwear is a whole new world, and he gets a crash course from a long-time footwear expert.

Learn more about Barney's 5-week Retail Immersion Project, and watch all the live action from the sales floor here.

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