Industry Buzz: Burton CEO, more Yosemite deaths, Lindsey Vonn, buildering, Amer, and more

Nuggets of news you need to know now, bite by bite.
Publish date:

Keep up by reading Industry Buzz. Here are today's top headlines:

Have a news tip? Email us at

Hey Boulderites: Backcountry Hunters & Anglers are teaming up with Upslope Brewing Company for a Pints for Public Lands membership sweepstakes all November. Stop by the brewery and enter to win prizes.

It sounds like YETI's IPO has cooled off. Shares were priced at $18, below the estimated $19 to $21. And YETI sold 16 million shares, down from the 20 million estimate.

The National Park Service said two hikers died after falling from Taft Point, a popular overlook that sits at 7,500 feet in Yosemite National Park. This marks the fifth death in the park this year.

A 56-year-old Frenchman was arrested after climbing the 755-foot Salesforce Tower in London's financial district. He wasn't using equipment. This type of climbing is called buildering and it's not the first tall building he's climbed.

In a letter on Sports Illustrated, American World Cup alpine ski racer Lyndsey Vonn announced that she's retiring. She still has one more season left tp knock our socks off.

Fischer Skis just launched the Fischer Grants program, aimed at promoting access and engagement in the U.S. The first commitment of $20,000 will support youth and underserved ski populations, snowmaking, education, and outreach.

Burton President John Lacy was named CEO of the company and he'll share the role with Co-owner and current CEO Donna Carpenter. They'll continue to work closely to lead the brand.

Amer Sports—owner of Arc’teryx, Salomon, and others—promoted Megan Porteous to digital marketing director. She starts Nov. 1 and will oversee the company’s portfolio-wide transformation as an omnichannel marketing organization in the Americas region.

And lastly, will gear experts make the next-best car seat?