Fitness Movin' & Shakin': Life Fitness, Mark Rupe, Forzani's Fitness Source, BH Fitness, HEST Fitness, SGMA

Check out the latest news and moves in the fitness industry for the week of Sept. 18-24.

For the week of Sept. 18-24

Life Fitness, a Brunswick company (NYSE:BC), has named David Sutor as sales representative - military and government sales. Based in Chicago, Sutor works with clients in the mid-western United States. Most recently, Sutor spent nearly two years traveling the country as an installation team leader, leading installations at new club openings…. In other Brunswick company news, Kristin M. Coleman has been named its deputy general counsel and assistant secretary. She will be responsible for corporate securities law, mergers and acquisitions and corporate governance, as well as legal support for finance, treasury, internal audit, investor relations and shareholder services….

Analyst Mark Rupe has joined Lytham Partners LLC as managing vice president, based in Boston. He will be responsible for consulting with the management teams of all Lytham Partners client companies. Rupe has served as a senior equity research analyst for a number of financial services firms, including RBC Dain Rauscher, Adams Harkness and Needham & Company, covering diverse industry sectors including health/wellness and fitness. He can be reached at 617-342-7044 or

The new Fitness Source retail concept by Forzani, originally expected to launch by early September, has been delayed until early November. The company said it expected four to five stores to launch simultaneously in the Montreal area at that time…. Gaetan Blais has left Bodyguard after nearly two years as general manager. He told SNEWS® he will return to the London, Ontario, area in early September to be closer to his family and to decrease the amount he travels. Bodyguard owner Raymond Dutil will take the responsibilities until he decides a replacement is needed….

BH Fitness has hired Dave Cheitel as its new customer service manager. Cheitel has over 10 years of call center management at companies such as Earthlink, ACE Karaoke, and RSQ Audio. He can be reached at Spri Products has hired Lizz Erickson as Eastern regional sales manager. Erickson is filling the position previously held by Pat Miles, recently promoted to director of retail sales…. HEST Fitness has hired Chad Weiner as its Dallas-area manager. Weiner previously was a market leader for Leisure Fitness and an East Coast territory manager for Nautilus. Katie Manogue has also started at HEST in its Austin store as operations assistant. She was previously at Busy Body Home Fitness and at Leisure Fitness….

The SGMA has assumed management of its Spring Market show, which debuted in June 2007. The 2008 event is slated for June 8-10 in Las Vegas. The show will be coordinated by Gregg Hartley (, and Chris Strong ( will handle exhibitor information and show sales.

Got any news or tips about somebody, some product, or some company moving or shaking? Let us know so we can slip it into our occasional Movin' & Shakin' updates. Just email