EOG welcomes members, OutDoor show announces upgrades - SNEWS

EOG welcomes members, OutDoor show announces upgrades

The European Outdoor Group has announcing a restructuring, just as the management of the summer OutDoor show EOG owns has unveiled a series of upgrades to help make the show more attractive to the industry – and a more likely candidate to win the show contract when it’s up for vote by EOG members in a year.
Author:
Updated:
Original:

The European Outdoor Group has announcing a restructuring, just as the management of the summer OutDoor show EOG owns has unveiled a series of upgrades to help make the show more attractive to the industry – and a more likely candidate to win the show contract when it’s up for vote by EOG members in a year.

EOG opens membership
At the annual general meeting of the EOG, which met at the ispo show in early February, members decided to open the membership to interested companies that meet the requirements in order to strengthen its representation of the industry. With the recent addition of Lowe Alpine, Salewa and Salomon, the EOG (www.EuropeanOutdoorGroup.com) now has 32 members. It was originally founded in 2003 with 19 members.

“It’s not just for the big brands,” said EOG executive director Mark Held. “It’s for everybody.”

As a part of the changes, the original invite-only membership has been re-named the “Founders Council,” which will act much like a board and meet twice a year to discuss business. Its members may also recommend other potential members.

Associate members include Germany’s outdoor group “Fachgruppe Outdoor,” the U.K.’s Outdoor Industries Association, the Scandinavian Outdoor Group and, most recently, the Italian Outdoor Group.

The group’s office is also moving to Canton Zug, Switzerland, from Seon, Switzerland.

Association for Conservation adds members
At the ispo show, the group continued its promotion of its Association for Conservation, launched at its 2006 OutDoor show, with its first two retail members – Bever Zwerfsport in The Netherlands and Platou Sport of Norway. In addition, Messe Fredrichshafen, which runs the OutDoor show, has also joined the conservation group. At the recent ispo show, the EOG showed the movie, “The Inconvenient Truth,” with donations for the association accepted. In addition, the Scandinavian Outdoor Group asked for one euro per beer handed out in its pavilion where drinks have in the past been free with all proceeds going to the Association for Conservation. And The North Face was asking for three euros for the lip balms on a cord it has in the past handed out gratis. No word was available about the amount of money raised.

SNEWS® happened to be standing at The North Face counter when an attendee whipped over to simply grab a lip balm out of a bowl without taking the time to read the note about the donation request. A girl at the counter simply stopped him and said, “Oh no, those are three euros,” without telling the attended WHY they cost three euros. He looked aghast and turned on his heel. Next time, much better coaching for those overseeing the bowl o’ lip balms is strongly advised … and a lower donation.

Although the current contract for the show’s location only runs through 2008, the EOG has also announced dates through 2010 in keeping with its policy to have dates three years in advance. Those are: 2007, July 19-22; 2008, July 17-20; 2009, July 16-19; and 2010, July 15-18.

A vote of the EOG members to decide on the show’s location as of 2009 will take place in a year, with the candidates locked in as Messe Friedrichshafen, the current operator, and Messe Muenchen, which operates the ispo show. EOG leaders are clear the Muenchen location has nothing to do with ispo, but rather only the management group that also happens to run ispo.

OutDoor show
One conflict with finding enough close hotel rooms in Friedrichshafen has been the overlap of a nationally popular cultural festival on the lake, which attracts about 5,000 each day. But with the dates of the OutDoor show as announced, as of 2008, there will be no more conflict, freeing up about 500 more rooms closer to the city, said show director Stefan Reisinger.

In addition, the show group has hired its own hotel reservations agent to work directly with attendees and exhibitors, rather than continue to work with the city’s tourist agency. That in-house person will begin in April, Reisinger said.

“The best way in the future to get rooms is to call us and tell us what you need,” he added.

An upgrade that the industry will applaud is the addition of a wireless service that will not only blanket the show area in an expanded manner, but will also cost attendees nothing to access.

“It’s just part of everyday business to get on the Internet,” Held said. “I’m very pleased.

Added Reisinger, “It’ll be easier for everybody.

Related

EOG Association for Conservation gets strong boost at OutDoor show

The launch of the new EOG Association for Conservation during the 2006 OutDoor show in Friedrichshafen, Germany, represented the first significant step from the European outdoor community to ensure its members work to preserve and to protect the outdoor environment for future ...read more

EOG announces living wage roundtable

Zug, Switzerland, 22 August – The European Outdoor Group (EOG) and the Clean Clothes Campaign (CCC) are pleased to be able to announce an outdoor industry roundtable to discuss the issues surrounding living wage. Over recent years there has been a growing awareness about the need ...read more

OutDoor show to remain in Friedrichshafen

In the end, the vote of the heart was the one that was cast, culminating in an announcement at a surprisingly packed-to-the-gills press conference Jan. 30 that Friedrichshafen won out over Munich as the location of choice for the next five years of the OutDoor show. "The heart ...read more

OutDoor show in Germany hits stride as THE European outdoor trade fair

Busting at the seams with 675 exhibitors covering 10 halls, open space and atrium areas, the OutDoor show in Friedrichshafen, Germany, has come of age with full programming, well-attended parties, bustling aisles and a higher representation from outside Germany than ever before. ...read more

EOG announces new president and board restructuring

At the Annual General Meeting of the European Outdoor Group (EOG) held on Monday 8th February, the members voted in a new President and agreed to a new structure to the EOG Board. Mark Held, Secretary General, of the EOG commented, “As the industry itself changes, the European ...read more

Winter ispo show to upgrade fitness segment, launch innovation awards

Ispo, the international sporting goods trade show based in Munich, Germany, has in recent years had a winter show filled with events, innovation and energy, with aisles that are packed with retailers and others absorbing the opportunities to see product and get some training. ...read more

Growing OutDoor show in Germany more international, gets industry thumbs-up

The international outdoor industry gave a big thumbs-up to the 12-year-old OutDoor show in Friedrichshafen, Germany, with both visitors and exhibitors showing up in greater numbers. More U.S. companies were on hand this year to introduce themselves to the European market, while ...read more

Friedrichshafen becomes Europe's summer outdoor show

What began in 1994 as a small German-centric outdoor show launched by several key European brands not happy with the summer ispo has blossomed into the summer trade show for international outdoor companies selling into the European market. "No ifs, ands or buts, we want to become ...read more

EOG to survey European retailers regarding future trade show location

Zug, Switzerland - The European Outdoor Group as part of its commitment to ensuring that all aspects of the future of the OutDoor show are considered is undertaking a survey of approximately 200 key European retailers.Using information supplied by members of the European Outdoor ...read more