Confluence Watersports has promoted former East Coast regional sales manager Mike Hooks to the new position of director of sales at Mad River Canoe. It also named former Headwaters, Inc. president (later, an independent paddlesports business consultant) Buff Grubb, as Mad River Canoe and Voyaguer Accessories new brand manager. Grubb replaces the departing Gordon Colby who is moving to into the PFD business with MTI in Massachusetts. Grubb's long career in paddlesports ironically started at Mad River years ago.
Did you hear?... Confluence is not selling Mad River Canoe
Rumors that Confluence is or will be selling Mad River Canoe (MRC) are simply not true, company president Bill Medlin told SNEWS®. "MRC is a key element of our growth strategy, and we have no plans to divest ourselves of the brand. We are planning on significant upgrades to the ...read more