Elevator Pitches are written by the company and edited for space and clarity. They do not express the opinions of SNEWS or its editors.
Ride the elevator with Zac Rubenson and Alex Thomsen, co-founders of Morsel:
You know how normal spoons and camping sporks kind of suck for scraping up all your food? Like, trying to scrape every last bit of brownie batter from a bowl, or the bottom bites from your Jetboil or dehydrated food bag? It just doesn't work very well. And the fork tines on most sporks are just too short, so they're no good for forking, and they drip liquids, so they're no good for spooning.
We found that a lot of the options at outdoor stores were pretty similar, and nothing that we’d consider truly innovative. Nobody has ever really tried to reinvent the spork, so we decided to give it a shot. Over nearly a year and a half, we looked at everything that we did and didn’t like about the camping utensils on the market, and we generated all sorts of ideas until our general concept slowly began to take shape.
The result is Morsel —part spoon, park fork, part spatula. And it is awesome. Morsel has a unique, asymmetric spoon that fits any size or shape, and the spoon and handle have a soft rubbery edge—like a spatula—so you can scrape every last bite, no matter what you're eating out of. It’s an incredibly useful utensil that simply works better for eating, and is designed to fit everything.
Sold on the idea? Morsel currently has two days left in its Kickstarter campaign, and more than 4,000 backers have pledged $123,000.
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