Deena Betcher

(Santa Rosa, CA) September 6, 2018 - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, has released the latest iteration of its most popular product. BUFF® Original Multifunctional Headwear now ...read more

The Woolmark Company and leading sports brand adidas have announced the 10 finalists for the inaugural Woolmark Performance Challenge. The Woolmark Performance Challenge is a new annual competition for tertiary students aimed at pushing the limits of product innovation and is set ...read more

(Santa Rosa, CA) July 13, 2018 - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, will release three new products under the Coolnet UV+ collection at this year’s ICAST / IFTD show in Orlando, FL. ...read more

San Francisco, CA, June 26, 2018 – Today, four-time PGA TOUR winner Charley Hoffman announced his partnership with Halo Neuroscience, a neurostimulation device company focused on improving human performance through its first consumer headset, Halo Sport. Halo Sport, utilizes ...read more

Portland, OR - BibRave, the new marketing solution for races and endurance brands, recently kicked off a new campaign with the iconic and ubiquitous running and outdoor brand, BUFF®. Their latest partnership marks the third year the two brands have joined forces to showcase BUFF® ...read more

SAN FRANCISCO, May 22, 2018 — Halo Neuroscience, creators of the brain stimulation technology Halo Sport, today announced a wide-ranging partnership with USA Cycling. The relationship will allow USA Cycling to work first-hand with Halo Sport and explore the technology’s effects ...read more