CHICAGO, Ill. (August 5, 2014) – AVEX, makers of superior performance water bottles and travel mugs, demonstrates its commitment to the outdoor community with its newest designs set to launch at Outdoor Retailer Summer Market (booth #BR547), August 6-9, 2014. The brand continues ...read more
CHICAGO, Ill. (July 23, 2014) – AVEX®, makers of superior performance water bottles and travel mugs, this week announced an acquisition by Newell Rubbermaid, an S&P 500 company and global marketer of consumer and commercial products. Newell Rubbermaid has signed a $308 million ...read more
GREENVILLE, S.C. (April 22, 2014) – Confluence Watersports, parent company to eight market-leading paddlesports brands, today announced that it has been acquired by J.H. Whitney Capital Partners, LLC (“J.H.Whitney”), a private equity firm based out of New Canaan, Conn.The company ...read more
Mio’s Award-Winning Continuous Heart Rate Technology Is Integrated into the new TomTom Runner Cardio GPS WatchVANCOUVER, Canada – April 16, 2014 – Mio Global today announced the integration of Mio’s award-winning heart rate technology into the new TomTom Runner Cardio GPS sport ...read more
Pioneer in strapless heart rate monitor technology will be returning to support the Boston Marathon for second year in a row.VANCOUVER, B.C. – April 14, 2014 – Mio Global, a pioneer in fitness heart rate monitor technology, announced today that the company will be returning to ...read more
Heart Rate Monitoring Training is Now Even More Accessible with Mio LINK available for only $99 with both BTLE and ANT+ ConnectivityVANCOUVER – April 11, 2014 – Mio Global,makers ofthe world’s first wrist-worn technology to provide continuous, accurate heart rate monitoring at ...read more
CHICAGO, Ill. (March 19, 2014) – AVEX, makers of superior performance water bottles and travel mugs, is building on its continued industry success with global expansion initiatives in 2014. AVEX products launched into the Canadian market in February of this year and are now ...read more
Breakthrough Technology Eliminates Need for Chest Straps and Leverages Bluetooth 4.0 and ANT+ Connectivity to Mobile Fitness Apps and Sport DevicesBARCELONA – February 24, 2014 – Today at 2014 Mobile World Congress (MWC), Mio Global is showcasing its brand new Mio LINK, a sleek ...read more
Athletes Can Replace Chest Strap Monitoring with Mio LINK for €99, New Device Transmits Heart Rate Data to Mio GO App to Create Virtual Outdoor Interactive Exercise Experience for Training Indoors MUNICH – January 27, 2014 –Mio Global, winner of the coveted ISPO "Product of the ...read more
CHICAGO, Ill. (January 2014) – AVEX, makers of superior performance water bottles and travel mugs – continues to show its outdoor commitment with its latest product line expansion for outdoor enthusiasts. The brand is set to unveil its newest designs at Outdoor Retailer Winter ...read more
DENVER, Colo. (January 15, 2014) – Tender Belly, a creator of premium pork products, demonstrates its commitment to the outdoor industry with key sponsorships for 2014. The brand’s growing influence in the outdoor market continues to take root as it expands its ambassador team to ...read more
Wrist-Worn Heart-Rate Monitoring by Mio Replaces Chest-Worn Strap, Technology WinsCES Innovation Award for Second Year in a RowVANCOUVER, British Columbia – January 7, 2014 –Mio Global, maker of the wrist-worn heart rate monitors Mio ALPHA and Mio LINK, together with adidas, ...read more
GREENVILLE, S.C. – Adventure Technology’s revolutionary new Advanced Series whitewater paddles are now available for purchase after a launch to retail last week. The paddles offer bombproof composite construction for all types of whitewater paddlers. Known as a leader in ...read more
CHICAGO (Nov. 26,2013) – AVEX®, makers of superior performance water bottles and travel mugs, is set to sponsor the two 2013 FIS Beaver Creek World Cup race weeks – known as Birds of Prey – November 29-December 1 and December 6-8. Demonstrating its outdoor industry commitment and ...read more
GREENVILLE, S.C. – Dagger has long been known for making innovative, reliable kayaks for any adventure, and for 2014, the brand introduces the Katana™ multi-water kayak, available in all sizes at retailers starting October 1. The Katana is ideal for adventurers who are interested ...read more
GREENVILLE, S.C. – The Wilderness Systems name is synonymous with outstanding performance, design innovation, and high quality construction, and the all-new Focus™ builds upon the brand’s long-standing reputation to redefine performance touring.Available at retailers in all sizes ...read more
Greenville, S.C. – Wilderness Systems unveils the Ride 115X, an unparalleled angling kayak package, available at retailers starting September 2013. The Ride 115X features the same stability, maneuverability and capacity anglers have come to know and love in the Ride 115, with a ...read more
Wave Sport, Dagger, Adventure Technology, and Bomber Gear continue their support of American WhitewaterGreenville, S.C. – Confluence Watersports brands are once again supporting American Whitewater at the 30th annual Gauley Fest in Summersville, W.V., September 20-21, 2013. These ...read more
VANCOUVER, Canada (September 17, 2013) – MIO Global, a pioneer in wearable performance heart rate monitoring technology, is holding in-booth demos at Interbike, September 18-20, to allow attendees to experience firsthand the full functionality of the MIO Alpha sport watch.The MIO ...read more
GREENVILLE, S.C. (September 10, 2013) – Wave Sport expands its line of whitewater kayaks with a new freestyle offering, the Mobius™, which is available at retailers starting September 1, 2013. Shorter and faster than most other playboats, the Mobius allows freestyle kayakers of ...read more
GREENVILLE, S.C. (August 29, 2013) – Wave Sport, Dagger, Adventure Technology, Bomber Gear, and Wilderness Systems will support the top freestyle kayakers in the world at the ICF Freestyle Kayaking World Championships at Nantahala Outdoor Center (NOC) in Bryson City, N.C., on ...read more
GREENVILLE, S.C. (August 29, 2013) – The top freestyle kayakers from Team Wave Sport and Team Dagger will bring their best freestyle moves to the 2013 Wave on the Nantahala River in Bryson City, N.C., September 2-8, 2013 for the ICF Freestyle Kayaking World Championships. With ...read more
August 21, 2013 Vancouver, BC: MIO, a pioneer in performance heart rate monitoring, has been announced as an official sponsor of the RBC GranFondo Whistler. Participants will be able to learn first hand about the MIO Alpha, which has recently been introduced as the world’s first ...read more
VANCOUVER, Canada (August 12, 2013) – MIO, a pioneer in wearable performance heart rate monitoring technology, has tapped Verde PR & Consulting to lead brand communications in the outdoor and fitness markets, effective immediately. This move will further strengthen the PR efforts ...read more
GREENVILLE, S.C. (June 11, 2013) - Bomber Gear, manufacturer of premium, technical paddlesports apparel and sprayskirts, this week named Martin Davis-Skjøth as head of design. As Bomber Gear moves into the next phase of growth, this top-level hire jump-starts the company’s ...read more
GREENVILLE, S.C. (June 5, 2013) - Bomber Gear, manufacturer of premium, technical paddlesports apparel and sprayskirts, is sponsoring the Steep Creek Championship at the GoPro Mountain Games June 6-9, 2013 in Vail, Colo., on Homestake Creek. Adding a twist to the event, this year ...read more
GREENVILLE, S.C.(June 5, 2013) - Wave Sport has been named the official kayak of the 2013 GoPro Summer Mountain Games’ Kayak Freestyle Competition on Saturday, June 8, 2013. The Kayak Freestyle Competition will test kayakers’ playboating abilities in a traditional one minute run ...read more
GREENVILLE, S.C. (June 5, 2013) - Dagger, the premier designer and manufacturer of high-performance whitewater and recreational kayaks, has once again been named the official kayak sponsor of the 2013 GoPro Mountain Games. Held June 6-9, 2013, in Vail, Colo., the Mountain Games ...read more
WESTLAKE VILLAGE, Calif.– Vapur®, designer and manufacturer of the original Anti-Bottle, announces the launch of its new award-winning Explorer Series MicroFilter. In an effort to continue serving consumer hydration needs for every situation, Vapur moves beyond the bottle to ...read more
GREENVILLE, S.C., (June, 3, 2013) - Confluence Watersports recently hired Edith Nelson and Zach Martin as sales representatives in the Western Great Lakes region and the Northeast region, respectively.Nelson, who brings more than 20 years of sales and outdoor industry experience ...read more
GREENVILLE, S.C. (May 7, 2013) – Bomber Gear, manufacturer of premium paddling apparel and sprayskirts, has grown its sponsorships program for 2013 to include both whitewater and touring events as well as environmental and community organizations. With an expanded premium apparel ...read more
GREENVILLE, S.C. (May 1, 2013) – Dagger sponsored the most elite freestyle kayaking competition in the US this weekend, drawing the best kayakers from across the country to vie for a spot on the US National Freestyle Team. The top finishers from the Team Trials will compete in ...read more
GREENVILLE, S.C. (May 1, 2013) - This past weekend, Bomber Gear sponsored the US Kayak Freestyle Team Trials, the most elite US freestyle competition and the qualifying event for September's ICF Canoe Freestyle World Championships. Top kayak athletes from across the United States ...read more
GREENVILLE, S.C. (May 1, 2013) - Team Wave Sport represents some of the best whitewater freestyle kayakers in the world, and this weekend four Team Wave Sport athletes qualified for the US National Freestyle Team at the Team Trials on the Nantahala River. Athletes Haley Mills, ...read more
GREENVILLE, S.C. (April 16, 2013) – Wilderness Systems today announces this year’s sponsorship lineup, and for 2013, the brand again makes a significant investment to support and continue fostering the growth of kayak angling. Wilderness Systems has shown its leadership in this ...read more
GREENVILLE, S.C. (April 16, 2013) - Dagger, the premier designer and manufacturer of high-performance whitewater and recreational kayaks, is bringing back its most popular kayak, the RPM, in limited production starting April 15, 2013. Recently heralded by Rapid Magazine as the ...read more
Media Contact:Verde PR & Consulting Claire Rabun crabun@verdepr.com 970.259.3555 GREENVILLE, S.C. (April 2, 2013) – For the second year in a row, Wilderness Systems is partnering with threemajor national media outlets for a kayak angling broadcast sponsorship package developed ...read more
Media Contact: Verde PR & Consulting Claire Rabun crabun@verdepr.com 970.259.3555GREENVILLE, S.C. (April 1, 2013) – Confluence Watersports, the leading manufacturer for all things paddlesports, today announces eight key internal promotions across the organization. Cultivating ...read more
Media Contact:Verde PRClaire Rabuncrabun@verdepr.com970.259.3555GREENVILLE, S.C. (March 28, 2013) – Adventure Technology (AT), known for its innovative and proprietary Full Control grip technology, today announces its 2013 sponsorship lineup, and this year the brand has chosen ...read more
Media Contact: Verde PR Claire Rabun confluence@verdepr.com 970.259.3555 x2GREENVILLE, S.C. – Dagger is sponsoring an array of events and expeditions this year, supporting passionate, motivated individuals and teams who explore their own boundaries and inspire others to do the ...read more
Media Contact: Verde PR Claire Rabun confluence@verdepr.com 970.259.3555 x2GREENVILLE, S.C. (March 26, 2013) – Wave Sport is dedicated to all things whitewater, whether that be the top kayak competitions in the world or the whitewater community at large. For 2013, Wave Sport is ...read more
Media Contact: Claire Rabun Verde PR crabun@verdepr.com 970.259.3555JACKSON, Wyo. –Stio™, a Jackson Hole-based mountain lifestyle brand, today launches its first spring collection of apparel and accessories for men, women, and children. Building on the technical-meets-lifestyle ...read more
Media Contact:Verde PR Claire Rabun claire@verdepr.com 970.259.3555 GREENVILLE, S.C. – To support the continued explosive growth in kayak angling and related boat sales, Wilderness Systems has expanded its fishing Pro Staff from fifteen to thirty-three anglers and added their ...read more
Media Contact:Verde PRClaire RabunClaire@verdepr.com970.259.3555 GREENVILLE, S.C. (March 07, 2013) – For the 2013 season, Team Dagger unveils a roster of world-class kayakers, ranging from rising stars to seasoned paddlers. The diverse group is made up of outstanding athletes, ...read more
Media Contact: Verde PRClaire Rabunconfluence@verdepr.com970-259-3555 x2 GREENVILLE, S.C. –Bomber Gear today introduces new product lines that cover some of paddling’s fastest growing categories, including touring, SUP, and women’s. Long known as a creator of high-quality ...read more
Media Contact: Verde PRClaire Rabunconfluence@verdepr.com970-259-3555 x2 GREENVILLE, S.C. (February 07, 2013) – Bomber Gear today announces the release of their Bomb Dry Suit and Dry Pants to retail. The brand’s expert designers continually strive to create durable and reliable ...read more
Media Contact:Verde PR Claire Rabun claire@verdepr.com 970.259.3555 GREENVILLE, S.C. (March 6, 2013) – Team Wave Sport has long been recognized as some of the world’s best whitewater kayakers, and for 2013 the team will continue the brand’s legacy as a leader in big water ...read more
Bend, Ore. –The Conservation Alliance welcomes Stio™ as a new member of their organization. Stio is a new, Jackson Hole-based apparel and accessories brand, with a business that was built on a commitment to the mountain lifestyle, both in product design and in company values. As ...read more
Media Contact:Verde PR Claire Rabun confluence@verdepr.com 970.259.3555 x2 GREENVILLE, S.C. – Adventure Technology, known for its leadership in ergonomic paddle design, builds on its brand promise with three new touring paddles that are now available at retail. Designed for ...read more
Media Contact: Verde PR Claire Rabun confluence@verdepr.com 970.259.3555 x2 GREENVILLE, S.C. (November 26, 2012) –Wave Sport, the long-time leader in all things whitewater, this week announces the release of their new 2013 whitewater offerings – the Recon 83 and the CORE WhiteOut ...read more