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<title>SNEWS&#174;: All Content</title>
<link>http://www.snewsnet.com/</link>
<description>If it happens in the outdoor and fitness markets, SNEWS&#174; is there so you can listen in. Always insightful, sometimes humorous, absolutely invaluable. No one covers the outdoor and fitness markets better than we do, period. In print since 1983, on the web since 2000, and now in audio for your listening pleasure. Interviews, special reports, event coverage, and more.</description>
<language>en</language>
<copyright>Copyright SNEWS&#174; LLC, all rights reserved</copyright>
<pubDate>Fri,  3 Feb 2012 22:45:03 -0700</pubDate>
<ttl>60</ttl>

<item>
<title>Outdoor Retailer Winter Market 2012: Burton president highlights importance of hiring, retaining women</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Outdoor_Retailer_Donna_Carpenter_OIWC_020311.html</link>
<description>Donna Carpenter, Burton's president and the keynote speaker at this year's Outdoor Industries Women's Coalition breakfast at Outdoor Retailer Winter Market, shared her perspective on why getting women into the outdoor workforce isn't only smart business, it's critical for the future of the industry.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<title>Outdoor Retailer Winter Market 2012: SNEWS Best of Booth Awards</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Outdoor_Retailer_Winter_Market_Best_Booths_020312.html</link>
<description>Merchandising Editor Robin Enright reveals the SNEWS Best of Booth Awards from Outdoor Retailer Winter Market 2012.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<title>SIA Snow Show 2012: SNEWS Best of Booth Awards</title>
<link>http://www.snewsnet.com/cgi-bin/snews/SIA_Snow_Show_Best_Booths_020312.html</link>
<description>Merchandising Editor Robin Enright reveals the SNEWS Best of Booth Awards from the 2012 SIA Snow Show.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<title>Women’s apparel could be good for fitness retailers</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Womens_apparel_could_be_good_for_fitness_retailers_020312.html</link>
<description>Women control approximately $12 trillion of the overall $18.4 trillion in global consumer spending, according to the Boston Consulting Group. Carrying women’s-specific sportswear could help some specialty fitness retailers get a piece of the $157.2 million women spent on sportswear in specialty outdoor stores in 2011.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<item>
<title>Uwharrie Mountain Run Kicks Off 5th Annual La Sportiva Mountain Cup</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24252.html</link>
<description>La Sportiva North America announces that the first race of the 10-race 2012 La Sportiva Mountain Cup is the Uwharrie Mountain Run, in Ophir, NC.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<item>
<title>Columbia Heat 360 Fleece</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Columbia_Fleece_review_020312.html</link>
<description>Columbia's Omni-Heat 360 1/2 Zip Fleece SNEWS recently tested is a stay-warm staple.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<title>Apple eyes greater role in fitness equipment technology</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Apple_eyes_fitness_equipment_technology_020312.html</link>
<description>A recent patent filing by Apple suggests the company is working on technology to better transfer and share fitness equipment data to media devices and others in real time.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<item>
<title>SRAM is Title Sponsor of Bikes Belong Tim Johnson's Ride on Washington</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24255.html</link>
<description>Bikes Belong announces SRAM is title sponsor of Tim Johnson's Ride on Washington March 15-20. Participants will ride from Boston to D.C raising $100,000 for Bikes Belong Foundation.</description>
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<pubDate>Fri, 03 Feb 2012 00:00:00 MST</pubDate>
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<title>Nikwax® N.A. Sales Team Welcomes Lawrence Jobe as Account Manager.</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24233.html</link>
<description>Nikwax is pleased to announce the addition of Lawrence Jobe to its North American sales team in the position of account manager.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>Take Me Fishing™ Awards Announced by Outdoor Nation</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24234.html</link>
<description>Outdoor Nation and the Recreational Boating &amp; Fishing Foundation  announced the winners of 10 Take Me Fishing Awards to increase youth participation in recreational fishing and reconnect youth to the outdoors.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>Bud Light Vail Uphill Draws Top Running Talent</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24237.html</link>
<description>Some of the nation’s top runners, skiers and snowshoers will converge at Vail Mountain on Feb. 12th for the Bud Light Vail Uphill, part of the Winter Teva Mountain Games (WTMG) presented by Eddie Bauer.  WTMG will be held in Vail, CO, Feb. 10-12.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>GoLite Footwear's New Trekking Collection</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24239.html</link>
<description>Winter has met its match with GoLite Footwear's new Trekking Collection.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>El Naturalista Award Benefiting Children Begins Accepting Proposals</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24240.html</link>
<description>The just announced El Naturalista Award, endowed with 40,000.00 Euros, will provide funds to projects dedicated to children’s education and care in any of the 40 countries of the Northern Hemisphere where the Spanish footwear company is present.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>Aquapac’s new case gives iPad users waterproof protection</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24242.html</link>
<description>Waterproof Case for iPad® allows tablet use at the beach, the pool – even under water</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>Drift Announces National Sponsorship of Canadian Motorsports Racing</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24243.html</link>
<description>Drift Innovation, manufacturer of the easy-to-use Drift HD action camera, are proud to become a national sponsor of the Canadian Motorsports Racing Corporation, CMRC.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>Outdoor financials: Columbia sees record 4Q, but is cautious heading into 2012; plus LaCrosse revenue, profit slips</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Outdoor_financials_Columbia_LaCrosse_020312.html</link>
<description>Columbia reported record fourth-quarter and year-end 2011 earnings, but warned of slower growth to start 2012. Meanwhile, bootmaker LaCrosse's earnings dipped on a reduction in military contracts and weaker winter consumer sales.</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<title>Princeton Wins Second Annual Polartec® Made Possible Challenge</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24250.html</link>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<item>
<title>Helly Hansen to Promote Norwegian Fjords Worldwide</title>
<link>http://www.snewsnet.com/cgi-bin/snews/24251.html</link>
<description>Leading outdoor brand Helly Hansen joins forces with tourism board Fjord Norway to promote outdoor adventures in the Norwegian fjord region</description>
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<pubDate>Thu, 02 Feb 2012 00:00:00 MST</pubDate>
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<item>
<title>Massey’s Professional Outfitters named Retailer of the Year</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Masseys_Professional_Outfitters_Retailer_of_the_Year_013012.html</link>
<description>SNEWS, BACKPACKER and Horny Toad announce Retailer of the Year Award winners. Massey’s Professional Outfitters of New Orleans, La., took home the overall award.</description>
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<pubDate>Wed, 01 Feb 2012 00:00:00 MST</pubDate>
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<item>
<title>Accessories to keep your customers’ muscles well</title>
<link>http://www.snewsnet.com/cgi-bin/snews/Accessories_to_keep_your_customers_muscles_well_020112.html</link>
<description>Sore muscles plague your customers after grueling workouts or long days hiking or snowboarding. SNEWS spotted a few items at Outdoor Retailer Winter Market you can offer to keep their aches at bay.</description>
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<pubDate>Wed, 01 Feb 2012 00:00:00 MST</pubDate>
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