Water-resistant down doubters: Non-adopters question marketing, environmental aspects of technology
Not all outdoor companies are on the water-resistant down bandwagon. At Outdoor Retailer Winter Market, we found plenty of reasons from brands why they have yet to adopt the technology. Are they late to the game, or rightly skeptical?
Not all outdoor companies are on the water-resistant down bandwagon. At Outdoor Retailer Winter Market, we found plenty of reasons from brands why they have yet to adopt the technology. Are they late to the game, or rightly skeptical?
