Kelty, Slumberjack and Sierra Designs are marketers, manufacturers, and seller of branded consumer products. Our Companies are leaders in the outdoor, recreation and leisure products industry. We are based in the Boulder CO area, and divisions of American Recreation Products. We are seeking an individual to join our team as the Director of Marketing/Brand Support.

 

The Director of Marketing/Brand Support is responsible for assisting the Presidents of Kelty/SBW, and Sierra Designs in determining strategic planning, market/brand positioning, consumer trends, new product categories, and the best utilization of the marketing mix in order to drive brand grow. The position is responsible for the consistency of brand representation across all media, development and execution of all printed and electronic marketing collateral, management of web components, trade show, advertising, merchandising and other outreach efforts for Kelty, Sierra Designs, Wenger, Slumberjack, and other brands. The position reports directly to the President of Kelty/SBW, and liaisons closely with the Sierra Designs team and American Recreation Products Marketing in St. Louis, MO.