Hot Chillys Partners With Everest Climbers: The SuperSherpas

Posted: 07/28/2008 In Category: Outdoor Manufacturer

Written By: Brook Sutton

San Luis Obispo, Calif. – Hot Chillys, maker of premium base layers, proudly announces its sponsorship of the world-renowned mountaineers Apa and Lhakpa Sherpa. Known collectively as the SuperSherpas, Apa Sherpa has summited Mt. Everest a record, 18 times; and Lhapka Sherpa holds the world-record Everest ascent time. Hot Chillys commends their top-tier athleticism and altruistic humanitarian efforts on behalf of the children of Nepal.

Hot Chillys is a multi-textured company that takes having a good time as seriously as it takes designing the industry-leading performance wear. It has a longstanding commitment to supporting amateur athletes who embody that spirit and dedication.

The SuperSherpas bring a new dimension to the Hot Chillys sponsorship program. They are widely recognized as two of the top mountaineers in the world. Equal to their athletic achievement and quest for adventure is their dedication to promoting conscientious mountaineering and social activism. Apa and Lhapka are tirelessly committed to providing educational infrastructure and opportunities to the children of Nepal.

Apa Sherpa wore Hot Chillys Micro-Elite Chamois on his world-record eighteenth ascent of Mt. Everest on May 22, 2008. He and Lhapka will promote the brand during their public appearances across the United States. More importantly, they will wear Hot Chillys when they are out doing what they love to do: climbing the world’s biggest mountains.

For more information on the SuperSherpas and their mission to help the youth of Nepal, please visit: http://www.supersherpas.com.

About Hot Chillys
Hot Chillys has led the performance apparel industry for two decades with moisture managing base layer technology. When founded in 1985, Hot Chillys revolutionized the ski market with technologically advanced, snowsports base layers that wicked away moisture from the body. Today, Hot Chillys offers a comprehensive line of base layers and performance apparel for men, women and children. Please visit the website: www.hotchillys.com and blog: www.blog.hotchillys.com.



All press release material provided by participating companies and organizations. SNEWS® is not responsible for posted content. Those using inappropriate language, making false statements, or otherwise abusing the section will be subject to intense SNEWS® scrutiny and could become the subject of a special SNEWS® investigative story. Keep it real, keep it accurate!
Products and Trends
GearTrends New Products Marketplace
Enforcer ice climbing glove Enforcer ice climbing glove
Oct 29, 2009
Black Diamond's quintessential ice climbing glove protects against impact and wet ice
Read Complete New Product Listing | Go to the GearTrends New Product Marketplace
Women's Nio Amphi Roll-up Pant Women's Nio Amphi Roll-up Pant
Feb 18, 2010
Best Uses For The ExOfficio Nio Amphi Roll-up Pant: Backpacking, Camping, Everyday, Fishing, Hiking, In-Transit, Lounging, Outdoor Work, Paddle Sports, Resort, Stay Dry, Sun Protection, Urban Exploration
Read Complete New Product Listing | Go to the GearTrends New Product Marketplace
ESCHLER e3: FLASH coldblack® ESCHLER e3: FLASH coldblack®
Aug 14, 2009
The new FLASH fabric which utilizes the coldblack® technology by Schoeller. It allows dark textiles to no longer absorb, but reflect heat. Thus, coldblack® reduces heat build-up and provides reliable protection from UV-rays.
Read Complete New Product Listing | Go to the GearTrends New Product Marketplace
Most Viewed Stories
New Colorado tax on Internet sales sparks concern, confusion
Mar 5, 2010
Read story
Three studies reveal surprising shift in social media use patterns
Mar 8, 2010
Read story
‘Wearable Technology’ showcase introduces sports/fitness products and technologies of the future
Mar 8, 2010
Read story
Merchandising Tour: Natural environmental display ideas from Winter Market
Mar 10, 2010
Read story
Photo Marketing Show provides glimpse at market opportunity for retailers
Mar 5, 2010
Read story
Community Chat
"Cardboard display material " by Eryn Willard (03/12/2010 12:27 MST)
Comments
"cardboard display " by eco bag gal (03/11/2010 13:17 MST)
Comments
"Corrugated Cardboard " by Ryan Hewson (03/11/2010 08:46 MST)
Comments
Join the conversations -- Ideas, Community. Becoming a member of the community is free.
Click here to activate your membership now. Dark Blue Triangle
Industry Releases
2nd Annual Gimps on Ice takes adaptive climbing to a new level
Mar 12, 2010
Read story | Post a release | Go to all Industry Releases
Atayne receives seed grant from Maine Technology Institute 
Mar 12, 2010
Read story | Post a release | Go to all Industry Releases
Schoeller and Mammut support The Access Fund at Red Rocks Rendezvous
Mar 12, 2010
Read story | Post a release | Go to all Industry Releases
Teva House Looking for Tenants
Mar 12, 2010
Read story | Post a release | Go to all Industry Releases
Urban Family Gateway Program Reaches 700 Family Members
Mar 12, 2010
Read story | Post a release | Go to all Industry Releases
SNEWS Headlines
Mystery Shopper: A thin product selection and lack of fitting tools doom a footwear sale
Mar 12, 2010
Read Story | Comment on this story | Go to all Outdoor Headlines
Seven D.I. Dawn Patrol employees die in Bataan road accident
Mar 12, 2010
Read Story | Comment on this story | Go to all Outdoor Headlines
Did you hear?...Consumer Intentions survey sees bright spot for sporting goods
Mar 12, 2010
Read Story | Comment on this story | Go to all Outdoor Headlines
SNEWS Reader Poll
Log in to view or participate in user polls.
Featured Content
Trend Reports
‘Wearable Technology’ showcase introduces sports/fitness products and technologies of the future
Mar 8, 2010
Read Story | Comment on this story | Go to all Product Trends